Dairenguan: My forum management experience and negligence summary

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Forum is a relatively old product, but even today, with SNS and Weibo situation, the forum still shows its vitality, because the forum is a half content and social networking sites, with content and social characteristics of the two. So there is better interaction than CMS, more than SNS and micro-blog embodies content attributes. And the development of a forum, mainly rely on the forum's managers, the owner. Super Station Forum Administrator and the owner are also in the past to summarize, as well as the future to do some planning, so I write a special article on the management of the Forum, I hope that you can have some reference, in fact, many of the things in the Bamboo QQ group, but not a special collation, So make a simple summary today.

Forum from good to bad easy, from bad to good hard

This talk when forum spam, advertising stickers, copy sticky stickers, outside the chain of management, a forum is often the beginning of the formation of community culture period, a forum formed a specific cultural atmosphere, but developed to a certain stage, there will be a lot of people in the idea of playing the forum, in the Forum to send ads, hair outside the chain, How to deal with this link is not good, then a forum cultural atmosphere will soon be destroyed, even some old users will slowly become the forum garbage manufacturers, because the culture has been destroyed, we do not feel the various posts behind the person, we began to send ads, the administrator blocked, will continue to quibble, Even the sophistry of even believe it. So the operation of a forum than the operation of a information station is more difficult, and the hardest part is here, so the community must strike a crackdown on advertising, there is a community version of the rules, do not allow advertising to breed out, once bred, it will spread like a virus.

This lesson is indeed very heavy, in the past I have always stressed that the forum even if the development of more and more small, I also want to let him develop more and more refined. But still lax management, let the advertisement to breed out, these few months, our owner are sparing no effort to ban these ads, but it is really difficult. I began to think, why the community will spread ads, because the Super Station forum is a register can have a signature forum, many outside the chain fanatics will do whatever the destruction of the forum, I have also to give some original author of the original encouragement, allow them in the article behind the link, in fact, I was wrong. The system of a community, the most terrible is fuzzy, the owners do not have a very good ability to identify the original or not, so led to a large number of copies of sticky articles appear, a large number of the bottom of the copyright outside the chain of articles appear, now clearly stipulated that is not allowed to take a chain, the chain can only be placed in the signature.

Focus on users and encourage real users

Forum is virtual, account and post are virtual, behind that person is true, the forum administrator only through a number of specific operations, so that the real users, the real share of users are valued. I've always thought it was a very basic thing, even very virtual things, now special can feel how important this is, the forum is a hodgepodge, filled with a variety of post content, there are original essence content, there is a sentence of online questions, there are a few words of the irrigation posts. Focus on the user, the Forum management mainly in the following several operations up and down drudgery:

(1) every day in the plate to some interactive stickers, this is what the owner should do, choose some good stickers, to their reply, such as the daily regulation of 10, 20 can be.

(2) to find out more than 2 pieces of original good paste, give plus essence

(3) Every day to choose some good topic, can discuss topics, add color

(4) scoring mechanism, to give a number of posts to score, so that people feel

In fact, these operations are very basic, but for the forum, really very important, I have neglected, so today only need to pay more to save. Now super Station the task of the owner, is to "dirty forum", the so-called dirty Forum that must be in the plate has a variety of markers, different levels of the posts with different colors, good posts to obtain some intangible honor, so that the author of the post is respected. A forum is the most taboo is too clean, a look at the past, the post all exclusively, no traces of any operation, so that users can not be full of passion, the forum must let users feel lively, rather than simply have content.

This also stems from my previous management Ali Mother Forum of a plate, very early Ali mother has a plate called "stationmaster Information", at that time just took over this plate, really is at a loss, I think the information how will be suitable for the forum to do, at that time no users are willing to send information, then think of a method, is to deal with these posts every day, even if reproduced, I also give him a color, different colors to distinguish some posts, especially good posts on the bold plus color, better original posts, and then give the essence. Overnight, webmaster information plate quickly I dirty, look messy, a variety of, but the feeling is great, lively bliss, began to have a lot of users to send their own experience stickers, said the plate attention. Suddenly from this plate jumped out a lot of living people, and then I went through the Wang Wang Group for organizational communication. That is, in Wang Wang Group.

Activity is the catalyst for forum development

Forum must engage in more activities, previously wrote a forum on the activities of the article, in fact, the Forum engaged in activities there are many ways, of course, the better way to pull sponsors to engage in activities, so that the participants got the prizes, the merchants got publicity, and the forum was lively. For example, we held an early session to advise the merchant, take authentic Nike shoes activities, at that time a Nike merchants sponsored the Super Station 10来 double, good value thousands of Yuan Nike shoes, in the super station did once, and then did some other activities, but now the activity is obviously less, this is also my reflection. Online activities less, active community and some quality content will gradually reduce, Ali Mother's Forum, is basically 2 days a small activity, a week a big event, prizes from U disk to IBM notebook computer. In fact, Ali mother at that time the forum atmosphere is very good, then the official seems to LAX on the management of the Forum, the forum immediately advertising overwhelming.

Today, the first summary of the three points of experience and negligence, I hope to be able to give the same in the operation of the webmaster some inspiration and some failure experience, less detours.

Super Webmaster Net Dairenguan original article http://www.supadmin.com/this article Copyright Dairenguan @ Super Station technology All, welcome reprint, reprint please indicate author and source. Thank you