Deep analysis of original meaning to make original effect fly

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Since Baidu launched the original Spark program, the site's original requirements more and more high, so many webmaster platform began to appear a lot of original content of the recruitment site part-time staff. such as 3 yuan to write 500 words of original content. And the request is very low, that is, Baidu search can identify this is the original content on the line, the specific text fluency degree and the significance of no requirements. Although this article can also be Baidu is the original, but the operation of the site can produce what kind of value?

In fact, this is the original meaning of the wrong understanding, Baidu Original Spark program is the fundamental purpose of the site to provide valuable content to users, the original content of the value of more requirements, not just the original form. So a good original content should be high with the following several requirements.

First, the original content and website core key has the close correlation

The value of original content is embodied in different websites, if it is a recruitment site, placed is the type of entertainment site content, even if this content is original, independent looks new, the value is very high, but placed in the recruitment site, that is rubbish content, for the recruitment of the site has no positive effect. So the original content must and the site's core keywords have a close relationship. Recruitment site should be published content of the original recruitment information, and entertainment type of site, such as DJ Entertainment site, then the original DJ should be placed information content, and not be able to publish other unrelated content.

Second, the original content has a certain value

Many times we find that the content of a website is included, click-through is also good, but not to the site's traffic and user loyalty or the promotion of reproduction rate to bring a certain role, or even played a negative role, a lot of these original content in the following left a lot of abuse, that this is challenging the user's IQ. Because these so-called original content, unexpectedly is a variety of related content of the false original, content statements read very clumsy, and unintelligible. Such content although in Baidu search engine was judged as original content, but the slightest do not have the original role, which is actually the value of the original lower caused. The value of the original is mainly reflected in the role of helping users, the greater the help to users, the value of the original will be higher.

Third, the original content is easy to understand the experience of high

Original content should also have the characteristics of easy to understand, so that users can read very carefree, it is easy to understand the content of the article, and to be able to get help. In addition, the original content of the site also has a very good optimization role. Because for an issue of an original content is often not able to elaborate on the need for more than a full range of articles to discuss, then in this original content to provide relevant extended reading, this extended reading must be related to this content. In addition, the original content of the site in the chain has been very good optimization, so that can effectively enhance the experience of the site.

Only from these aspects to do the original work, can really let the original content to enhance the site user experience, enhance the help of website users, promote the growth of the site traffic to play a role. And this is Baidu original spark program implementation of the core reasons. This article comes from DJ Dance http://www.djye.com, reprint please keep author link, thank you.