(Compiler/Sky White) The Japanese social game giant Dena has announced that it has spent 400 million of billions of dollars on acquiring an iphone application development company--ngmoco in the US. The news began to spread since last week, but it was not confirmed until today by Dena. In an interview with The New York Times, Dena's founder and chief executive, Nang Parzhi, said: "The big wave of social games is coming, and I will take this opportunity to develop a world's first mobile gaming platform." "We are still active in the Japanese market," she continued, "and we have no plans to cover the western market." We hope that we can finally achieve cross-platform, cross-border, and this situation should soon be achieved, I think probably in the next 1 or 2 years. "South Dena is a very ambitious player in the social gaming industry, and the acquisition is only part of its journey into the American social-gaming world." In the first one months, Dena announced investment in American social game developer Astro Ape, the company's most famous product is the interactive game "office hero" designed for the iphone. Also last month, Dena bought Gameview UBM, which developed a social game, Tap Ranch. Last year, it acquired icebreaker and made a 20% stake in Aurora Feint. Dena is actively preparing to enter the mobile gaming market, which last week released its--yahoo mobage developer platform with Yahoo Japan. The Yahoo mobage structure makes the same game work both on the computer and on the phone. Dena is inviting computer and mobile game developers to use Yahoo Mobage to develop or transplant games. Yahoo Mobage will have two large user groups--dena 20 million users and Yahoo Japan 52 million active users every month. Currently confirmed in this winter, "Sarah Muchengjian" series of games will be landing on the Yahoo Mobage platform. At the same time, 2010 of Dena's estimated revenue is expected to be flat with Facebook. For the year ended March 2010, the company's revenues amounted to 48 billion yen (about $575 million trillion), and said it expected to double its revenue this year, surpassing the 1 billion-dollar threshold, which would be comparable to Facebook. (Edit/Ming)
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