Double-spell Domain name recent application Analysis: local community to introduce group buying mode

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

At the beginning of June, a province-related double-spell domain name (www.hubei.com) was bought back from abroad at a price of 200,000 euros. , this is after 22.com, 90.com, 92.com, 94.com, 288.com, 55.com, 666.com, and so on after returning to a need domain name. The recent domain name market has been heating up, trading volume continues to improve, as has been a popular demand, the transaction price of double domain name is not expensive. In particular, the current domain name resources scarce, short and easy to remember letters and digital domain names in addition to the early by several large portals for the site, and some still in the hands of the domain name investors, did not throw. Double-spell domain name naturally become the preferred station.

Need double spell domain name there are three main categories, one is related to the same place names, such as www.hubei.com, is the phonetic alphabet in Hubei province, such domain names are generally preferred to do the local portal forum; the second category is related to the daily life of various industries, such as train huoche.com,jipiao.com, this kind of domain name is generally to do industry station, classification information station preferred; the third kind is to have certain special meaning, can associate a certain meaning and close contact with some industry. such as Taobao Taobao.com. This kind of domain name is makes the electronic commerce station the good choice. Today, www.hubei.com analysis of the use of the name of the double-fight site.

As we all know, the capital of Hubei province is Wuhan, as the Economic and cultural center of Hubei province, Wuhan is also the most developed city of Hubei, internet economy is developed, netizens are numerous, the market prospect is considerable. At present, the domain name has been successfully on-line operation of Hubei network, positioning in Wuhan as the Center for the life of Hubei province's consumer community. Create a real, rich and enjoyable online Hubei. Committed to create a life information, consumer shopping, interpersonal communication Integration Services in Wuhan, Hubei local large-scale interactive platform. At present, has become one of the most influential network service brands in Hubei, for more than 10 million Wuhan people to provide life exchange, consumption sharing, shopping guidance and other practical services, so that users happy to pursue a higher quality and efficient life.

Hubei NET provides the localization information as the center, through the life, the shopping, makes friends the three big information sharing, provides the user with a development communication, the sharing each kind of life information interactive open platform. Implement the core of local portal forum operation. And by virtue of the relevance of the domain name, easy memory, through the meaning of Hubei domain name, to create local brand effect, gather users in the province, focus on the specificity of the market. The biggest feature of Hubei network is the introduction of group buying mode, the use of user resources, the development of group buying business, to broaden the profitability of the site model.

We all know that the group buying trading limited to the same city localized life services, in the short term to form a natural market barriers for group buying site to win the development of time and space. And the group buying mode applied to the local portal community, it is the use of its convergence with the localization of life services, close to the user needs of the strong user stickiness. and the current number of group purchase sites, hundred Group War, many group buying site is simply introduced Groupon model, without core competitiveness, no user based on the Groupon model is just a marketing tool, not a business model. may be within six months, group buying site will be a big shuffle, thousands of copygroupon model of the site may end up with only dozens of or even a few. Tencent, Renren, 58 in the same city as the internet giants involved in group buying, will aggravate the shuffle process.

However, the introduction of the group buying model to local sites, with the help of local Web site localization platform generated by the competitiveness and aggregation of user base, is quite advantageous. The 19 floor has begun, and the Hubei network is trying. At present, Hubei Network to develop group buy plate, not only the site of poor contact business Group Purchase, website users can also launch their own group purchase. Business profit margins promotion, customer concessions save money, mutual benefit, le. According to statistics, the site online one months, has ended more than 20 group buy, not only to stabilize the user base, improve stickiness, more sites brought new profit channels.

Localization community and vertical community is the biggest trend in the future group buying market, and the local station industry station is the first choice of the double domain name construction station. Dual domain name drive localization community and vertical community development, and localization community and vertical community development also to some extent to promote the group buying industry's core competitiveness and user base maturity.