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e-Book promotion method is through the "ebook" to promote the Web site strategy, methods and skills. In the website promotion, the electronic book promotion method is a simple and the potential huge method. It has two advantages:
Initiative。 Links are conditional, entry-level owners have experienced the establishment of links difficult. There is no love without reason, and there is no reason for it. Friendship links need both sides to negotiate, and both sites generally need to "equal", in order to establish links. And in the electronic book to establish their own site links are much more convenient, you do not need to apply to other sites, you can easily add links, and the link style and number of their own decisions, complete "in my".
Effectiveness。 "Friendship link" to do it, but the IP brings a handful. Because their website can only with similar sites or the same level of exchange links, the effect is conceivable. and through the electronic book Promotion website is different. As long as your ebook can adapt to the needs of the market, there is a large amount of download, you will bring large traffic to your site. Here for an effect analysis: the production of 10 of e-books, each day for the site to bring 50 IP sites conservative estimates, each day to bring the site 500 IP.
So, how to promote the website by making the ebook?
Create a link to an ebook page. When making e-books, you can easily add websites to your ebook pages. This is similar to establishing a friendship link.
Embed the link in the ebook toolbar. Many ebook-making software has a logo or banner on the interface. This is actually a good advertising window. You can design a nice image to embed into this window and let the user click it to reach your site.
Create a link to an ebook installation package. As with General software, we can also create an installation program for E-books, allowing users to install e-books onto their computers. When making an ebook installer, there are three ways to promote the website:
The first way is to create a Web site shortcut. When you make an ebook installer, you can create an ebook shortcut. Once the ebook is installed on the user's computer, the site shortcuts can appear in the user's computer's Start menu, desktop, Quick Launch bar, and so on. In this way, your site link is created on the user's computer, users can easily click to visit your site.
The second way is to have users visit your site. Visit your site as a selection item in the process of installing e-books. The user installs the electronic book when chooses this item, will automatically open your website.
The third way is to let the user set your site as the homepage. Similar to "Let the user visit your website", you can in the process of making the ebook installation program, "Set up a certain website as the homepage of the Internet" as the installation Selection project. In this way, when the user chooses to install, your website will become the homepage of the user's computer.
There are three tips for using the e-book promotion method to promote a website:
The first technique is to put multiple links. It's not good to put one or two links in an ebook. Can be on the cover, each page of the head and tail are placed on the site's links, you can also make their own website ads and text mixed row. At the same time, do more e-books. The promotional effect of the ebook promotion method is proportional to the number of links in the built-in Web site, and of course the number of e-books. Can create some more e-books, the formation of a strong promotional offensive.
The second technique is to induce clicks. One is to use a special statement. To promote the content of the introductory language description, such as "wonderful Recommendation", "RELATED LINKS", "Welcome to click", "News Ranking", "network resources", "recommended", "relevant information" "Special recommendations" and so on. The second is to use indicator graphics. Place arrow graphics, download indicator graphics, or other guiding graphics for promotional content. Third, the use of incentive measures. It is forbidden to reward the user's click behavior in a variety of ways.
The third technique is the use of special effects. e-book pages can also use a variety of ad-specific code like the Web site's ads. For example, pop-up window, suspension sidebar, suspension window, suspension button and so on. There are many ways to advertise on the website, there are many ways to promote the website.
Of course, the use of electronic book promotion site has a prerequisite, is to learn how to make electronic books. Is it hard to make e-books? For webmasters, making e-books should not be difficult. But to make good, you need to learn some skills, you can see some e-book production tutorials, such as "electronic book Crash" is a good book on the rapid production of a tutorial. Not only does it teach you how to automate batch production of E-book catalogs and pages in the shortest possible time, but it also teaches you how to promote and market your website faster and better through e-books.
In the process of e-book production should pay attention to copyright issues. How to evade copyright problem effectively? Mainly in the selection of attention. To select content that is not copyrighted or free of charge. For example, some ancient works of poetry, the author waived the copyright of free materials. Of course, it would be better if you could write your own ebook content yourself.
Use the ebook promotion method, your website will be inserted on the wings of Take-off, faster to achieve success. The author of this article from the 1516 Web site navigation (http://www.1516.net/), reproduced Please be sure to indicate the source.