e-mail promotion cheats: Sharing user Active subscription process

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There are many ways to promote a website, and different ways can be used in different ways. There is no way that is best, only the way that best suits you. Many webmaster will choose to email as the main promotion way, and the effect is good. But for many personal webmaster, this way is actually very suitable, if there is no time and energy to provide valuable information to allow users to subscribe, then you can learn the idea, for the future development of the site to make a good bedding.

e-mail marketing will need to promote your product, but send mail not only from the product start, to integrate a variety of information to serve users. But the first thing we have to do is how to get users to leave their email address and agree to subscribe to your product information, this article from five aspects and users subscribe to your product information several steps, I hope you will correct me.

First, fill out the form is more common: want to use e-mail marketing, our website goal is very clear, that is to let users fill out e-mail. So attract users is the first, the general is the online form to fill out the way users to fill in the relevant information. Below the table should be a train of privacy policy, so that users know what to pay attention to and what benefits after the subscription. In addition, in the choice of format should also pay attention to, as far as possible to choose the HTML version rather than the TXT version, because this is the custom.

Second, users need to confirm: if we attract users to register, then only a small part of the success, but also need to let users confirm the message, although we recorded through the user's information, but the user confirmed that the message has at least three aspects of the benefits, one is to confirm the success of the registration, the second is to confirm the true validity of the message, The third is to remind users to list the e-mail address as a whitelist, or we send too many messages will appear in the spam message.

Third, write the specification of the title: some mail is not immediately sent to, take a few days to receive, so when the user in the inspection, we want to display the full site name, this name and the site on the subscription form displayed exactly the same, do not cause confusion to users. When the user clicks on the confirmation link, the program is formally added to the database and displays the thank you page, prompting the user to formally complete the registration procedure and reminding the user to check the official mail in the mailbox again.

Four, again formally confirmed: the second time when users check the mail, it represents the successful subscription to the electronic magazine, the most important thing is to tell subscribers how to get the user's commitment to the site, such as the free ebook download address and coupon serial number. In addition, also need to tell the user several aspects of the problem, one is how long it will receive an e-mail, do not let users receive mail later surprised; the second is to remind the official form of this email, do not let users as spam. Three is to fill out a clear way to unsubscribe, if users do not want to subscribe to the words can continue to unsubscribe.

Five, the sequence of mail effect is good: this is optional, but personally or strongly recommended. A sequential message is the first message that tells the user that a future message is sent as a series of tutorials. Then in the following is the law to send users the second, the third, the content of the message is the first lesson, the second lesson. So that users will go directly to see the content of the message, and through the study found that many users are in the continuous contact line five after the first step to build trust, so we are to give users such a message, emphasizing our services, do not let users forget about the site.

Here, through five ways and everyone to share the user's active subscription process, mail promotion is constantly to send users a simple use value of the mail. But in the early stage, the user too much did not contact the site before, must pay attention to a certain strategy before the line. Of course, there are many ways to promote the site, and not only limited to email marketing. Many promotional people who use email marketing find out their advantages after use and will like them later.

Well, this article on the first here, we have what about e-mail promotion methods can also communicate with me, this article from: Shenzhen website construction, Web site: http://www.zijiren.net/, also welcome reprint, reproduced please retain the copyright, thank you!