Engine extension (SEM) process

SEO and sem differences, SEO is attributed to the part of the SEM, SEO and sem most important is the final policy is not the same: SEO is primarily for the ranking of keywords, site traffic, site layout, search engine page input data. Little head bidding assistant to give you a detailed explanation today. &http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; SEM is based on SEO skills to explore the engine to find the business value, planning a useful * * plan, including a series of Web site operations Strategy analysis, and carry out, the promotion of the role of Detection.   SEM service of the first method, starting from the promotion point of view, for customers to develop and implement a corresponding to their needs of the SEM planning plan, and then improve the site's efficient flow and conversion rate, to obtain more potential customers.   1, bidding ranking, literally that is the site after the ability to be found after the engine input, pay the higher the ranking the more forward; Bidding line service, is by the customer for the page purchase keyword ranking, pay-per-click Service. Customers are able to adjust each pay-per-click Quote, control their ranking in a particular keyword lookup result, and be able to capture a different type of policy visitor by setting a different keyword.   2, the procurement of advertising, that is, in the search results page display advertising content, complete high-end positioning cast.   3, Search engine optimization (SEO), that is, after the site optimization planning, so that the site in the search results in front. Search Engine Optimization (SEO) also includes site content optimization, keyword optimization, external connectivity optimization, internal connectivity optimization, code optimization, image optimization.   At present, SEM is in the development phase, it will become a professional website or even e-commerce to carry out the necessary route.   Search engine Promotion (SEM) process   1, Business Analysis: Clear Web site to what commercial intent.   2, market inquiries: To clarify how you find the site. Detailed query commonly used keywords, to explore the competitor has not been aware of the cost-effective keyword, query what competitors are doing, probably how to do search engine ads, which sites are most worthy of contention connected to this site.   3, Search engine optimization: This step is conditional on finding the keyword. It is a waste of time to optimize a keyword that is rarely looked up. With appropriate keywords, you can optimize the site.   4, Connectivity strategy: Many search engines rely on the importance of your site to determine how important your site is. Although the number of these sites is better, the quality is more important. Implement a connectivity strategy to ensure that your site is deeply interconnected to the Internet.   5, submit to Lookup engine: website is optimizedCan be submitted to the lookup engine. Note that the craft submission is only able to ensure that the submission succeeds. All primary catalogues require detailed workmanship submissions. 6, the service: Search engine more and more to introduce paid input, pay ranking, click the operating form of charges. Not using these fees will make you lose a large part of the reader.