Enterprise Promotion: How far is the ideal and reality

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Recently like a song, is high into a small Shenyang to do a song "Happy Tears." Hearing this song, the heart is very sour, deeply realized that the small Shenyang is not easy. Errenzhuan's popular star small Shenyang makes everyone again familiar with. And his new creation of this song, perhaps we are not very familiar with, there is time for everyone to listen to it, very tasty, I like small Shenyang, his character, his shape, his strong, let me admire. Yu including the network since its inception, like the small Shenyang song, in the crowd behind my tears, but that is the tears of happiness, because I prove myself, I have no regrets, I am gratified. Remember Yu included in the "Network marketing you who" once said such a few words: "Some enterprises because of contact with the network for a long time, they will feel that they understand the network marketing, and even some good suggestions have begun to ignore." And even think of yourself as an expert, of course, to say something less modest, they to the size of the network marketing theory article may be seen a lot, but the real practical, can be used for their own and the effect is not much, perhaps some people really understand some of the network common sense, of course, see more natural will also understand a bit more. "Because those who think they are very understanding of the network of customers, because those who take an inch of customers, I hurt heart, their behavior let me very helpless."

Yu admits its own way of promotion is to use the network of free resources, such as a variety of communities, blogs, nets pick, and so on free resources, the enterprise information after the integration of a reasonable release, the formation of network communication effect. In fact, this sentence looks very simple, many friends will think, as long as the forum post, as long as the blog will be established, then you say things I can do. Is that really the case? As long as you can play the forum, will build a blog, then you have mastered the method of Yu including promotion? Have you really mastered the details of the promotion? Here I just want to say a word, I hope to do promotional units, individuals, I hope that we have some common sense and morals, do not look at the interests, not to consider the development of enterprises, How are you going to take the risk if you put the enterprise's network marketing path on the guillotine only because of a customer's cooperative order? How do you explain it? How can you be trusted by others?

Yu-including studio has been very busy recently, I have been considering a plan, that is, we only do planning, no longer carry out. But on this issue Yu has been caught in a dilemma, my starting point is for the customer's own consideration, I hope that my promotion into a number of programs, account to my clients, let them according to my plan, arrange two people step by step to promote, so not only I save the manpower, they also learned the basic promotion method, For the enterprise after the promotion, network Marketing to do the groundwork, so that not only can learn skills and can get effect, kill both birds. Some people ask me, if all of you to do, not earn more? On this issue I do not think too much, how much can I take the amount of money, Yu, including now not enough manpower, recruitment up people can not immediately enter the state, to their own publicity, but to my customers, I must be responsible. I can't delay my client because I want to earn that money. I hope and they can be frank, honest, friendly cooperation, achieve a win. Here I am very serious to reiterate once, and I cooperate do not speak the condition, do not speak price, do not find fault, do not see my plan to sneaking implementation. These 4 are not your rights, but in Yu-containing here, I will be you do not speak before you will be solved for you, and will make you satisfied, so you do not have to tell me any conditions.

There is such a customer, do online clothing sales, the site daily traffic reached 1000 daily, but the traffic is almost all cheat, and the actual information of the enterprise is not relevant (with hot news, beauty and other hyperlinks). In charge of the network is a young boy, just came to this enterprise, she and I said some of the previous situation, through mutual understanding of Yu with the discovery, this unit has also done network promotion, but mainly for the promotion of technology, there is to publish some topics unrelated to the sensitive topic and so attracted some traffic, But after months of doing it, there is no noticeable increase in sales and no expansion of the brand influence in the network. Due to the timeliness of sensitive topics, the recent site's overall IP traffic has declined. Although I have been to some relevant forums to publish some corporate information, but the dissemination of information is particularly fragmented without the theme, and the advertising component is too large, the survival of the post is not high. Yu has always been the promotion of the practice is free to promote three days, so that customers see the effect first, think we can then carry out a deeper level of cooperation.

        So Yu contains the current situation of the promotion of enterprises to do a set of promotional programs, and some of the basic methods of promotion and the Unit has no reservations to communicate. The Unit is responsible for the network to promote the representative is very agree with the program of Yu, the enthusiasm of learning is also particularly high, Yu-containing have done one by one of the answer. Unconditional help for half a month, and then asked me to promote cooperation, because it was too busy, I told him, I plan, they are responsible for implementation. Since then, I have been busy communicating with the general leadership. There are disagreements over the agreement. Perhaps is the customer because the promotion effect of the past is not good, so bitten ten years shy bar, the requirement of rigorous some and no fault. Yu can also understand, but the unit is still constantly consulting Yu, including some promotional details of the problem. Yu contains also patiently did the answer. Yu-containing has always believed that you use the most sincere heart to face your customers, take their things as their own things to do, you will be able to obtain the recognition of customers, the two sides as close as friends of the cooperation, the advantages of both sides are combined together, so as to obtain the maximization of resource output, in order to win the results of both sides. For this customer, not with the leader of the manager directly speak, communication up a lot of trouble. The agreement was delayed and I gave up the client. But yesterday this customer suddenly find Yu contain, told Yu said, their website because of the information in Baidu to change the server is missing, I was thinking about a problem, must be the site was Baidu to K, but why is this happening? Our plan was out, but I didn't do it. Later Yu included a search on the network to see, the original customer with their own promotion staff, according to my plan to do to promote.

Perhaps they see Yu contains the method is very simple, the threshold of entry is also relatively low, are some of the forum, do blog, there is to know how to answer the way some of the marketing publicity, this simple ah, a bit of the internet common sense can be done to the people. So their staff in accordance with Yu-covered surface methods to promote themselves, their staff post skills more blunt, and there is no reasonable grasp of the degree of information release, in some related such as Baidu know or some other places, the Yu said a lot of things have been simplified, and became a simple ad posts, The way to bring up the advertising problem by bombing. Carry out the so-called whole network enterprise information coverage. In the expression of information in addition to some of the company's contact methods, many others are some irrelevant, such a way will inevitably not be Baidu to stare. See this situation, Yumanjian don't know how to feel. Think of the previous article in the words, in fact, many things look very simple, in fact, do business is not the case. There are a lot of free resources in the network, but how can we make use of it? Using free resources to do business promotion, how far is the ideal and the reality? How to establish the sincerity between customers?

There is also a customer, a home improvement company, in my building a website and promotion, Midway met a peer to give them 40,000 construction site and integrated promotion. In seeing this plan, Yu is very surprised, carefully studied this peer. According to my analysis, they are based on Yu-containing propaganda direction carried out a search, found some of the past we give decoration to promote the record, according to our records were analyzed, then to decorate the promotion plan. I carefully looked at their website, their site has not been optimized, including their existing business is not based on these promotional methods to promote themselves, their business is through the telemarketing, should be no customer initiative to find door-to-door advisory services. They may be familiar with the Forum and blog marketing, but I think they do not understand the details inside, no experience, no pro-Pro. Including how they are depicted in their program, what can be done and so on, Yu contains no understanding of why the program and theory, in the network marketing industry but no soft, no experience to share, website Art Strong, does not represent the promotion of technology, I think they have nothing but SEO optimization of the site, Other should not have, according to analysis of the above analysis, if confirmed, they do not have this aspect of the promotion of common sense, on the case of customer analysis and implementation, will not lead to the customer's site by the search engine k off, such a site security issues who will be responsible. Here, I would like to remind those who take the hands of a knowledgeable, corporate promotion team, I hope you have some professional ethics, can consider for the enterprise itself, for their rights and interests.

The pace of life in modern society is speeding up, and many things are stress-accelerated. But I don't know if you think about it, others spend a few years of accumulated things, how can you learn in a few days, for example, Tai Chi Quan on those moves, a lot of people can know in the chest, but the real and how many people to grasp the essence of it? Only know how to punch, But not how to know the essence of the words, blindly applied to the actual combat, the results naturally imaginable. Post Build Blog Although are simple things, but really want to realize their own information on the enterprise's ultimate goal of publishing, how can it be so easy, perhaps some people will disagree with my point of view, said we have done a lot of ah, and the effect is also very good ah, there are flow ah, but that is based on their own interests casually play, Direction is not bound, but if you are not interested in something that you are not entirely good at, and under the constraints of various rules and regulations, let you do this, it is not so easy. Lack of a deeper understanding, but simply imitation, in the implementation of many of the necessary details of the lack of monitoring, it is difficult to achieve the desired results. For example, take Baidu know. Every day there are many people wandering in Baidu know. Yu, with the experience of the past proved that, as long as the use of good this piece, do a reasonable information release, the direct promotion of sales is very effective, because here can be more direct than the forum with customers face-to-face, but the forest big what birds have, so Baidu in order to give everyone a clean network environment, set a lot of restrictions here, Once violated, there will be severe punishment. Without adequate understanding and mastery of the environment, it is difficult to grasp the bottom line of these punishments by reading some provisions. Simple copying and imitation of their own on the thin ice of the situation, at any time to touch the possibility of those high-voltage lines.

Yu with the face of customers when all the best from the perspective of customers, only you really for others to consider and pay, other people can really identify with you, in fact, when the customer face your customers should have such a mentality. Don't just think about your own interests, just want to advertise, put your own information forcibly instilled in others. Today's society, especially after 80 of the theme of the crowd are very advocating freedom, no one likes to be forced, but also do not like to live every day in the environment is flooded with rubbish. The enterprise expands to the development, the advertisement propaganda oneself also not to be wrong. But outside of advertising can give someone some really helpful information, rather than out of the basic contact method outside there are any available things. For soft marketing, if your soft text can contain to the customer really useful information, then even if the customer knows you are advertising, will not be very repulsive to you! In fact, when we use the free resources to promote, this is a most basic criterion, if a message is finished after you do not want to see it, Then don't send it to anyone.

Baidu's bid ranking revision for Baidu after the promotion, although many things are still worth verifying, but the long-term perspective will certainly be more and more close to the needs of customers, the effect of the promotion, although direct, but its high cost is not some small and medium-sized enterprises or even some private enterprises can afford. But in the information age, we can not fall behind people, the use of free resources in the network has received more and more attention, and its development potential is unlimited. From a certain point of view, this gives SMEs and large enterprises in the promotion of their own, standing on the same starting line opportunities. Although the opportunity is in front of you, but also depends on how you grasp, must not be too hasty. We have to overcome the impetuous mentality, to walk well every step. The network promotion is a long-term process, needs you and my common effort and the running-in, finally can have the better harvest. As the song of "Happy Tears" in Xiao Shenyang. Success requires hard work and enterprising. Although tears, pay a lot, but the happiness behind it is worth our happy. The ideal and the reality is to need effort and pay to realize, not on the other shoulder can be smooth over, to have an adaptation of the beginning, familiar with the process, finally handy. Yu contain advise everybody don't let oneself lose in the starting line above!

This article original reprint please mark---yu contains network Liuyu