Feather: Fast and effective analysis of key words cheats

Source: Internet
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This is my on YY on a lecture content, now will content code codes out, and everyone share under how fast and effective analysis of keywords:

Keyword analysis mainly includes two aspects: one, the station keyword deployment. Second, the Keyword competition analysis

Why your keyword density is more suitable than others, your keyword matching is more complete than others, your keyword deployment is more reasonable than others, but your ranking is far lower than others! Together, you will find the real reason.

One, the station keyword deployment:

The first emphasis on a concept: the different nature of the Site keyword deployment strategy, different page keyword deployment strategy is not the same. Why so say, because many novice to do the station, just start SEO optimization, like to reference the same industry excellent site, like often take their own enterprise station imitation portal site keyword layout; Take the inside page to imitate the first deployment. Eventually become Sibuxiang, neither fish nor fowl is very embarrassing phenomenon. When we get a website, we first need to identify its main keywords, target keywords, and through these keywords to expand open a large number of long tail keywords.

Second, we need to do a deployment strategy. A very simple example: our China Gold Investment network needs to make a bank section. At this point I can first find ICBC, online banking, the bank credit card these several daily average search quantity above 2W the word as the main keyword; then I do in the column page of medium heat keywords, such as ICBC Network, Bank of China online business; and in the specific content page I can be a lot of long tail, a long tail word an article, such as China Construction Bank online transfer, Agricultural Bank of China Hangzhou West Lake area outlets. At the same time, we can according to some search volume and high conversion rate of keywords to do special topics. Like this type of words, with the home do not fit, with the channel page can not support the effect of slow, this time with the topic page to do the most appropriate, relevance, but also good optimization.

Next, we need to homepage, channel page, column page, content page, topic page and so on page to carry on the single page keyword optimization. Such aspects as title, keyword, description, h1-4 tag usage, picture alt attribute, page header, footer, update mechanism part, etc. Finally, we need to optimize through the inner chain, the pages will be related to facilitate the search engine spiders crawling, easy to collect.

Second, the Keyword competition Analysis:

After talking about the content of the keyword in the station, let's look at how to conduct the competition analysis:

1, to search this keyword, see the key words related to how many pages, Baidu Index, Baidu promotion account to check the amount of search and the degree of competition

2. Analysis of the top 10 sites, first look at the scale of the site to view the amount of the opponent's collection. By the way take a look at the content with www and without, whether there is software to collect traces. Observe the quality of the opponent's website content.

3. Look outside the chain, through the yahoo.cn query. and view the quality of the chain and anchor text. Whether there is a mass situation, whether there are GVM, news media connections and industry authority and local organizations, association websites and other high-quality links to import. The quality of the chain, all in what form to stay outside the chain.

4. Analysis opponents have how many home links, how many total station links, there is a number of related links, the proportion, respectively recorded. You're going to be more than him, better than him!

5. View the level of the competitor's SEO, referring to the optimization of SEO based on the point control analysis.

6. Set up keyword Tracking table, and competitor situation Analysis table, period of statistical comparison analysis.

This article address: http://www.cngold.org reproduced please keep, author information: Feather, SEO research center lecturer, QQ1070058584 like to share, welcome everyone to share, YY6359 welcome everyone to come to learn questions to listen to lectures.

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