Beauty industry has no boundaries, "Little Demon" mask team launched beauty door

I know from the "Thousand Regiment War" in the Zhao Yi quit high net COO ambition more than do a "little demon mask" So simple, you see, this last interview, it's not what you say. Do the platform bonus to the end, to do customized brand opportunities for greater Zhao Yi, the steering wheel played back to do the platform: he will do door-to-door beauty, Products have also been made, called "Beauty Director", currently only micro-credit public number.

"In fact, I was determined to enter the field of beauty and skin care from the beginning, but the model did not think well, group buying is almost to the line under the diversion, I do not want to do group buying." So first do the mask, first into the bureau. Now the beaver home up, the consumer education is very good, I think the opportunity to do door-to-door beauty, so immediately began a team to do door-to-door beauty. "When we met Zhao Yi, he told me the reason why he was so fickle." In Zhao Yi's words, "words have to follow people." ”

"Little Demon" this June officially launched the first product small demon mask. Zhao Yi said, in the past to do group buying data to see, in the entire American industry (including beauty, nail, hairdressing, plastic surgery), beauty products, whether it is the growth rate or profit space is a relatively good-looking category, and the mask is the highest rate of repurchase, choose from the mask to start to ensure the initial cash flow. At the same time the small demon also continue to carry out market research, September, the small demon team determined the direction of the door beauty, began to set up the team to develop the application software, and went to the major beauty salon digging beautician.

The beauty industry in the case of high customer prices, market growth is still very large, prove that people do have this demand, but the traditional beauty salon marketing cards, beautician and even the boss change rate is larger, and even the beauty salon will be a member of the product of the abuse of these drawbacks does hinder people further release "show-wise instruct" can produce huge purchasing power. In addition, the modern pace of life, the middle class crowd expanded, more personalized and customized door-to-door service is increasingly accepted by people.

And this is the Zhao Yi see the "Typhoon Mouth", do a good job in the door of the key points and fell on the service. "Beauty Director" first will be from the various beauty salon dug to conduct a unified training, training, including the unification of technician skills, service etiquette (including the door shoe cover, maintain customer family health). Beautician generally will not borrow the facilities of the customer's home, if necessary, will bring the Evian mineral water with carry. According to Zhao Yi introduced, in order to leave a good impression on the details of the customer, "beauty director" door-to-door service used by the skincare brand for the French brand imported original organic skin care products, towels are used pima cotton made of "royal towel." Beautician will also carry a small speaker, in the process of service for customers to play music.

As to whether the beautician from the beauty salon dug, Zhao Yi give me calculate a ledger, a higher level of the beautician in the shop dry, each single hand money is only a small part of the transaction price, beauty salon streams, technician basic salary plus commission salary is generally 400,000. "Beauty Director" as a supply and demand docking platform, there is no huge offline operating costs, exaggerated, customer unit prices can be lower than the store price of about 70%, the online registration of the beautician does not charge a split. Here, with a single average price of 300 yuan per day, five or six single daily calculation, the average beautician annual salary can reach 400,000. Of course, the premise is the "beauty director" as a matching platform can be assigned to the beautician to pull so many traffic, this is the marketing operation of the matter, the specific promotion of the way Zhao Yi still don't let me tell you.

However, all door-to-door O2O have to consider the geographical location of the unit demand-intensive issues, and some busy at leisure, the demand is really so dense, so that every beautician can save time and labor to receive more lists?

Door-to-door service without mentioning security issues, the "beauty director" also has plans, it currently only employs female beautician, door-to-door service object is limited to women. The future platform will also introduce custom insurance for both the beautician and the customer to prevent risks such as property and personal safety. Beautician mobile phone installed in the client has a GPS positioning function, the platform can real-time monitor the position of each beautician, stay time and other information.

Now the "beauty Director" of iOS and Android applications are still under review, if you are curious about this door-to-door beauty, you can search the micro-letter "demon official service number" first experience.