Foreign also has a Shanzhai Emperor expressly ordered "plagiarism of the game"

Source: Internet
Author: User
Keywords Cottage games and there
Tags company continuous developer development domestic games enterprises facebook game
There is a well-known domestic gaming enterprises for a long time because of "cottage problem" is criticized, and the development of domestic games this year also because of the continuous copying and replication so many players and the industry are disappointed, but a recent report abroad, even in the impression of "innovation" "independent" as the theme of foreign game companies,  There is also a serious problem of shanzhai, and in foreign Shanzhai can also be successful!  The new social gaming CityVille (City Hall), a foreign SNS gaming developer, has topped 20 million in 11 days, becoming the fastest-growing player in Zynga's history. Up to now, 7 of the top 10 games in Facebook have already come from Zynga, and although the games are well liked by players, Zynga's own reputation is not very good and, on the whole, is not "friendly" to the gamers and the gaming industry, and in the eyes of foreign developers and players,  Zynga is also a "copycat". There was a former Zynga employee who disclosed that the company's founder and CEO Mark Pincus asked them to steal the competition's ideas, saying the CEO said: "I do not want any innovation, you are not smarter than the competitors, the first copy of the success of others, Wait for the online number to go up and make new plans. "A former Zynga partner also revealed that he had worked with Zynga, and that Zynga had asked him to mimic the game apps of rivals and made a clear request:" Copy the game. "They have been talking about such things, or about imitation," said the collaborators. They felt that if they were prosecuted, then reconciliation would be acceptable. There is no room for debate on our conduct. "But eventually Zynga was successful, and some people even made their grades a marvel of the 2010 US gaming industry, and the famous U.S. investment and valuation agency predicted Zynga2010 's earnings of nearly 530 million dollars a year, and the industry has started to define this" cottage "model as" expansion based on existing models ", Facebook, for example, is more likely to succeed than its predecessors, but the difference is that Zynga does not build a good reputation for the company at the same time as it succeeds, which may be a hindrance to the company's further development in the future. (Digging the shell net)
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