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Hello everyone, I am Chengzhou. Just in the Tencent online today topic column to see such an article "herd--the Moon walk I also go", I feel very good writing. This article is about today's hot spots: grab salt. I like the author's words in the article: Generally speaking, superstition spread in the form of rumors, they are a kind of collusion. But there is also a aiding the "accomplice" is also difficult to escape, that is-herd mentality.
Herd mentality has been embedded in the Chinese people's bones since ancient times, do not say that the ancient rumors of momentum, alone in these years, such things have occurred. The most typical example is 03 years of SARS, remember when the whole country was crazy to rob Radix Isatidis and Vinegar, to borrow the above article the sentence should be such a scene: from the wild firecrackers to drink mung bean soup, from snapping up radix isatidis to sweep the supermarket, from Beijing to Inner Mongolia, from Hebei to Shaanxi, from Guangdong to Henan, from Tianjin to Ningxia , superstition blindly follow rage, snapping the tide swept north and south. All this stems from a lack of security and distrust of external information. Just because of the nuclear leakage caused by the small earthquake in Japan, it seems that this incident can cause great harm to the Chinese people, plus some well-intentioned and malicious rumors say: iodized salt can protect against nuclear radiation. So the salt price rose, people followed the crazy, snapping up the army so swept across the country.
People's mentality of conformity is not scary, "buy things to buy into a grocery store", "Rob Salt to rob into a small salt merchant" joke will not have to say. I believe you can still have some traders thought can commodity, malicious hoarding some salt to sell, to the end will fall a even painful cut meat can not cut out the tragic outcome. The philosophy of life that the Chinese people have always believed in is: no matter there is, do not want to find out what is going on, always embrace the "rather believe that it has, not believe that it is not" mentality, only care that they can rely on these illusory illusion to survive this seemingly serious "disaster." In fact, the Chinese disaster is not a "salt" problem, nor is the problem of nuclear radiation, the Chinese biggest disaster is the idea of the problem.
Herd mentality, you from the right, perhaps you do not know at the beginning, but you must be clear as soon as possible, do not see others rob salt you go to rob Salt, then if someone else to rob you will go to rob? Be sure to get rid of the negative effects of herd mentality as soon as possible, don't let the herd mentality hurt your family and hurt the National society. Having talked so much about herd psychology, I'm not here to criticize our lovely Chinese people, I am very patriotic, because of the deep love will be painful cut, my personal energy is small, influence is also very weak, you may not listen to me, but I still want to tell you: salt is not a problem, the people are the problem.
I am a marketing promotion staff, think of the Chinese people of this herd psychological horror, I was wondering if I can also use this psychology to promote our website, to bring benefits to our company? The answer is yes, and many ancestors have already used it.
1, the big site has also used our herd mentality?
A lot of people now like online shopping, I also quite like. Recently, my old mobile phone is about to retire, so I want to go to the Internet to see if there is a better mobile phone to sell, do our SEO know more than Taobao, so we want to go to Beijing east to buy a mobile phone, but whether there is no parallel to the east? I do not know this, there is no textual research, just heard that the east and west of the quality of the goods are protected, Just go up and see. In fact, this is the herd mentality, I was used by Jingdong, he used his quality assurance has caused the herd mentality.
There are a lot of things like this, Taobao Taobao Mall to provide quality protection of the genuine, group purchase net inside the handle group, the United States and other groups are using the cheap of the herd mentality to attract people to buy together, as well as a few days ago Peng net to send the iphone promotion is so that the use of the herd mentality to promote their own website. Large sites are using the herd mentality, our small website why can not learn?
2. How can we use the herd psychology to promote the website?
Everyone has a herd mentality, everyone behaves very different, not only we Chinese, foreigners also have herd mentality, but also have a special scholar to study the herd mentality. There is such a humorous story of the classic: an oil tycoon died to heaven to attend the meeting, a meeting room to find already packed. So he brainwave, shouting: "The hell found oil!" This shout does not matter, people in heaven are running to hell. Soon, there was only one tycoon left in heaven. At this time, the tycoon thought, everyone ran past, is it true that the hell found oil? So he hurried to hell. But hell doesn't have a drop of oil, it's just suffering. This story tells us that we can achieve our goal by using the psychology of people's pursuit of money, but we must not sink ourselves into it.
Using the herd mentality to promote our website, we first have to grasp the psychology of everyone, to figure out what it is that let everyone start the herd, and then we can replicate this method, let the herd of the big stream into their own web site. We use hot events to write articles to guide the flow of the same use of the herd mentality to promote their own website.
Carefully analyze the herd mentality, there are many aspects, such as pursuing psychology, chasing name psychology, vanity psychology, trusting psychology, and so on, so long as we catch everyone's a small piece of herd mentality, we can guide the traffic of our website very well, do more link bait, enhance the weight of the website.
Well, I wrote this article here, I hope you can also use the herd mentality to promote your own website, only slowly try you will know the benefits of this. Friends who want to talk to me can add my qq:578785411.
This article by 木子鱼 into a boat, Beijing Cancer Hospital (http://www.zhongliubing.com) network series published, Welcome to reprint, reprint, please keep this link, thank you for your cooperation!