From the website construction to the optimization promotion, the mall website finally how constructs

Source: Internet
Author: User
Keywords Website construction optimization promotion mall website

Objective:

Website construction is an Internet enterprise must have one of the virtual goods, he played an exhibition, embodiment, the sale of goods, such as a series of energy.

optimization and promotion is for the website marketing hand-eye, the site must be erected from the building to promote and mall to lay a good foundation.

Body:

Today and everyone to discuss the next mall website how to build and promote the end:

Shopping mall website Construction Planning:

1. Homepage Template construction:

The structure of the home page is the picture and the book deed, the local price and the product name are mainly and more pictures for product pictures, columns can be divided into, not the same type of product columns, the bottom of the book, Navigation book, Uncut of a point of relevant information, home main features include login, registration, search, hot search and so on a little function, These features must be available.

2. The inner pages are mainly guided by navigation, navigation common to the type of products to write, such as mobile phone type, skirts, shoes and a series of mainly, including in the participation of the league, bid, auction to write the page, the main product is the type of synthesis, the product of each series in a page, Hot search results are also a search result within the page. This lets the inner page of the architecture out to the type of product seated on one page.

3. Level Three page should say a single product Shao Jie purchase page, mainly in order to buy, product Shao Jie, product picture to execute surround, to execute writing.

Enterprise Build station type generally have a few types: Enterprise website, e-commerce Web site (shop system, mall site), forum sites, information portals, blog sites, other types (group purchase sites, etc.) but no matter what kind of construction station form, the goal of the establishment of the station should not deviate from the corporate theme too far, we have a very obvious feeling is , users like to look more professional in the browsing or shopping, that is to say that you want to see the site of professional enough, more professional content it! Free Trial Version: HTTP://WWW.IISP.COM/DESIGN/3RD_ALL.PHP?S=ASDX
Three pages are complementary to each other, the main goal is to allow more users to enter the purchase page to buy products, to achieve the Web site profit model.

Mall website Promotion and optimization:

Internal optimization:

Internal optimization refers to the internal optimization of the site, for example, the site's code streamlining, picture volume, Alt tags, the site's dead chain is a part of internal optimization, and the core of internal optimization is meta information writing and internal article update, ordinary in the mall site construction is easy to overlook the news of this piece of the site, In fact Mall site added news is better than no, otherwise let the optimization of the seoer of the site within the code structure, such as optimization, only external optimization, and article updates and product updates is one of the internal optimization of products.

External optimization: External optimization is nothing more than the chain, outside the chain is the fundamental site, do a good job outside the chain, high-quality outside the chain to the site's ranking and weight are greatly improved. So, so also can see outside the chain of the close, and ordinary will choose high Weight blog, A5,chinaz and other contributors mainly to implement construction outside the chain.

Mall website Promotion:

1. Blog marketing but very slow marketing form. Usually for Baidu,goole and other search users to practice the promotion of the form. Optimizing the inner pages of the long tail word is the most significant form of effect. Equal to a website's total traffic is all from the inside page of the long tail site keywords. Blog promotion and marketing is also mainly for searching search for a form of search rankings. is also the most stable form.

2. Mail Promotion

The mail promotion is based on three mails, and the Enterprise's Enterprise mailbox publishes a little activity information to the user's mailbox

3. Targeted advertising Mode

Advertising mode, is every e-commerce enterprise must go to a propaganda model.

4. Advertising Setsuri Xianchan-style marketing

This is a new mode of advertising. Through on the Internet spread advertising setsuri. Let many private webmaster to setsuri our brand advertising or product advertising, into the corresponding Xianchan. This is also the cheapest form of advertising marketing.

Article Source: HTTP://WWW.IISP.COM/DESIGN/3RD_ALL.PHP?S=ASDX (Welcome to visit)

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