Han Meng, former editor-in-chief of Computer and life: The quality of the game determines success

Play More network news (Reporter/Zhanglili) June 25 message, more play "Great Visit" weekly column launched a lot of the industry's attention, the inaugural issue of the "Dream West Tour" of the report and interpretation of the release, "Computer and Life," former editor-in-chief Han Meng said, millions of online games need or their own level, Domestic game on the quality of the game, a lot of the game through mass propaganda, really play up, feel no meaning. The second is publicity, the same game effect, who can promote who can lead, of course, there are companies or groups are ready to gamble, gambling, became a walk, not also go, such examples of many.　　And I think is the material, in fact, the domestic players still like the traditional selection, such as the three categories, West Tour category, online games can absorb the advantages of other similar game.　　Han Meng that, with the passage of time, the player's level and requirements more and more high, the production level of the game manufacturers must keep pace with the times, no matter how changed, must meet the requirements of players, can fundamentally achieve success. A lot of work to visit: Play more recently visited the Chinese variety millions, through with a large number of players to investigate and producer dialogue, trying to find the millions behind the success of the law. We found that China's millions online games is only a few, only the Dream West Tour, the journey, through the FireWire, Dungeons and Warriors, asked, legends and other few of the masterpiece has been such a success, and these games still become a large number of major companies now the main source of income.　　In your opinion, what are the factors that make the Chinese millions game a masterpiece? Han Meng: I think the first of these masterpiece is the most needed or their own level, domestic game on the quality of the game, a lot of the game through mass propaganda, really play up, feel no meaning, this point, foreign games in quality is far better than domestic. The second is publicity, the same game effect, who can promote who can lead, of course, there are companies or groups are ready to gamble, gambling, became a walk, not also go, such examples of many. And I think is the material, in fact, the domestic players still like the traditional selection of materials, such as the three categories, West Tour class, online games can absorb other similar advantages of the game, such as the recent comparison of the fire of the "Three Kingdoms Kill" is a desktop game, networking is also good.　　For example, martial arts, foreign subjects more than magic. Many players from the single play, the quality of the single game is actually higher than the network game. In fact, the production of the game, not necessarily pay attention to the screen and other hardware elements. Domestic games of creativity is not good, can only play hardware card, but the hardware and no foreign games good, it seems that all aspects are not good. For example: Now Nintendo's mainframe Wii, is the second time the three main host function of the worst, the difference is not stint.　　But host and game sales are the best, one is deep-rooted traditional games, the other is their game to sell the creative, is the family music, not the picture.　　A lot of fun to visit: In addition to Tencent's several games, in recent years, rarely appeared millions, you think the reason? Han Meng: A lot of companies are afraid to make big investments because there's a good chanceNo return on costs. Now domestic manufacturers are trying to make money, I remember a few years ago a game, is music class, the promotion of permanent free, never collect money, so that the player is also very good, but only the embedded advertising revenue is not AH. No charge will not be, the manufacturers can not live, the charges should be reasonable, in fact, the most stable way of charging is the point card. The quality of the game is high, players naturally willing to spend money to buy some cards.　　You see Warcraft Now all this, stop in TBC not move, still so many people play.　　Play a lot of interviews: more play launched the first period of the visit, we have the most successful domestic game "Dream West Tour" did a survey, found that the economic balance of Dream West Tour and community viscosity, so far in the country has not been surpassed, their success what can be worth learning? Han Meng: "Dream West Tour" is the old game, but now is still very hot, one is it launched early, now the foundation is good, in addition to the coordination of all aspects of the more reasonable, fantasy is not playing the picture card, the quality is more general. Dreams are not cheap to play, but many people are willing to pay for their own pockets.　　In a few years, the game in charge of online games will slowly be replaced by the Demon Beast Game, this is the development of inevitable. How do you think the success of China's millions masterpiece can be reproduced or transplanted? Which games do you think have the best chance of becoming the next millions?　　Which companies rely on a masterpiece to become a new generation of game stars? Han Meng: I think the copy and transplant are not, because as time goes on, the level of the players and the requirements of the more and more high, the production level of the game manufacturers must keep pace with the times, no matter how changed, must meet the requirements of the players, can fundamentally achieve success. It's hard to say that the market is too Parina to predict. The company's words I still optimistic about the perfect, first of all, the boss is willing to invest, and independent research and development they also walk in the front, but also some people are also good, now perfect has a good human resources, of course, the success of the process may not be so smooth, but I think if they can persist, there is hope. We see in fact nine city, independent research and development almost no, agent also disadvantageous, Zhu sooner or later career change, long tour and grand all turn to Web game, this is not the trend of development, such as large-scale online games again rise, these manufacturers will be unprepared. NetEase is now a bit of a tiger, if you can deal with Warcraft, Web page is also very promising, small manufacturers I am not very optimistic, many are holding a gambling mentality, or small investment in large profits, the market now does not allow small investment.