How to choose keywords for the website

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

We believe the following formula is established:

http://www.yourdomain.com > Http://xxx.yourdomain.com > http://www.yourdomain.com/xxx/> Page keywords

Suppose I have a website, which has www.314jia.com blog.314jia.com www.314jia.com/blog/three pages, and the title of the page (title) are "Friends family". Then, when I search the search engine "business friends Family", http://www.314jia.com must be in the front, followed by http://blog.314jia.com, and finally http://www.314jia.com/blog/.

Not only that, assuming Sohu has a page http://ec.sohu.com/, the title is "family of friends"; then my http://www.314jia.com rankings in search results are usually (not necessarily) in front of Sohu, even if my site visits, PR value is far inferior to Sohu.

(so there is a top-level domain name is very important, because the use of yeah.net,3322.org and other free domain names, no matter how hard you try, in the search engine is also difficult to line up to the front.) )

and assume Sohu home page has "business friends family" words (keywords on the page), so even my http://www.314jia.com/blog/rankings will be in Sohu before.

We believe that: to the site (especially the title of the Web page, especially the title of the homepage) Select a suitable keyword, seo (SEO) is the most effective, the most immediate way.

Previous SEO articles, there are a lot of talk about the site to choose a good title principle, the main combination of the following points:

1, the key words should conform to the website content. For example, you do is an academic site, the key word is "beauty", even if you can cheat a few visitors, in addition to a good scolding, I do not know what you can get?

2, not blindly choose hot keywords, such as "Beauty" "movie" "Music" "novel"-unless you want to fall into the sea of the war, because these are the keywords of the site has been too much.

3, the site title should not be too many words, generally less than 25 words, more than the equivalent of No.

We very much agree with the above points!

If you have chosen the keyword, then can be based on the above points to analyze whether qualified; but if you have no choice, the author thinks that knowing only the above points does not necessarily help to find a good keyword--knowing what not to do is not equal to knowing what to do!

Here, talk about the author to choose some of the operational methods of keywords, I hope to be able to inspire you:

1, the use of good search engine "related key words" function

First of all, according to the content of your site to choose the most common title, such as "QQ", (cough, if you do not know what you intend to do what the content of the site, then this site may help you: http://top.baidu.com/) But if you really set the site title as "QQ", May be on the search engine 100 pages (usually no one will be in search engine more than 10 pages) can not find your site, then you may wish to use Baidu's "Related keywords" function:

Open http://d.baidu.com/rs.dhtml, input "QQ" and enter, Baidu will immediately according to the search amount given and "QQ" Related keywords, from the inside choose a suitable bar-ranked second than the first search volume less than how much, but fewer competitors ( Specific can click on the relevant keywords to get to know about it.

Yahoo search, which also includes 3721 of Yahoo's search, also has a keyword feature (visible at the bottom of the search results page);

2, even if the use of related keyword functions, it is not possible to find the most appropriate keyword at a time, then you need to choose a few more, try which is better--then you need to use the "Website Access statistics system."

Website Access Statistics System is the enhanced version of the counter, but the general counters can only count the number of visits to the site, and the Web site access statistics System in addition to statistics can be accessed, the general can also be statistical statistics of the IP, browser size, source, etc.

IP statistics can tell where visitors are coming from (I'm sure it's great, when you're on a Web site, and that's the kind of statistical system that they're going to be able to determine on a door-to-door basis.)

Browser size can help you set the resolution of the site (according to the author of several sites statistics about 40% of the visitors use 800x600 resolution, many of the Web site design is only suitable for 1024x768 browser, is tantamount to many potential visitors shut out-and digress).

and the choice of keywords, the most practical is the source statistics function, the so-called source statistics that you can know that visitors from that page into your site, these pages to address the form of Web pages, many of which will see "Baidu" "Google", open these links, You can see the keywords that visitors use (some statistical systems can also directly pull keywords out of a visiting search engine address, as will be provided below)--so you can make appropriate adjustments to the keywords you choose.

If your site supports dynamic languages, you can download specialized access statistics, such as the ASP Intelligent Web site access statistics system used by e-commerce gas stations:

http://www.echere.com/down/list.asp?id=51

(Demo address: http://www.echere.com/stat/show.asp)

Believe that the above two methods will certainly help you find better, more appropriate keywords.

This article is provided by Shang You Home http://www.314jia.com webmaster!

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