How to manage the effective sales team of local talent network

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Local talent webmaster In the experience of the construction station, rich information, increase outside the chain and so on, the ranking will generally have some progress, some sites may be through the SEO and webmaster their own efforts, to enter the first part of the Baidu Keyword page, can also have thousands of IP access every day. For many webmaster, such a state, can have Baidu Alliance or Google ads hundreds of yuan per month income and may also receive fees, may feel to enter a virtuous cycle of the process. However, from our point of view, from more prepared to local talent network as a future career or career webmaster speaking, these are far from enough, because only rely on Baidu, rely on the results of the search is quite unstable and not durable, the amount of income is also limited, How to be able to get into the situation of the talent site to a higher level, how to use the talent site as a future career platform, become a local talent site long before a new challenge.

Set up a sales team, for local enterprises to start the phone coverage is to enhance the talent site revenue, breakthrough search engine bottlenecks is one of the most important and effective way. Chengdu Recruitment Network www.cdzp.com in the practice process, thinking and summed up the following several sales team to build and manage some of the experience, put here and the vast number of local talent site long share.

1, the composition of the sales team.

From experience, the sales of talent network generally for the telephone sales, of course, there is a talent network to mature stage, the need for a strong customer sales to compete with other talent network, but for the general from just out of the search engine, began to fight for customers of the talent network operating initially, most customers are small and medium-sized customers, From the demand for maximum productivity, telemarketing is the most effective.

From the recruitment speaking, although we hope to find very mature, sales skills adept, has a wealth of network products sold

Sales staff to join the sale of experience, but from the financial strength, the site operation phase of consideration, due to salary and future development prospects and so on factors, such as the sales staff by chance to find, it is not possible in our small company or team retained for a long time. We need to be able to from unfamiliar to skilled, from students to society, such as the transition of some employees to do sales work, so our most suitable sales team staff from the University of fresh graduates. When we let the so-called university, not those 211 key institutions, these schools are a lot of students ambitious, puny and many have been at the end of the year at the peak of the school to find the right opportunity. We are looking for graduates in two types of institutions, especially in two of the non-provincial capital cities. On the one hand, we can get them into society, and we can teach them the most basic and effective telemarketing skills and the ability to deal with a wide range of clients.

2, Team motivation. Team motivation is always an important factor to be considered in the process of operation. Too little incentive will cause the team to slack off, enthusiasm is not high, while the incentive may lead to the promotion of sales work enthusiasm but will consume the company's resources and your hands are not well-off funds. Grasping the right degree is the most important factor to be considered in team motivation.

Incentive work we can use most of the advertising companies or FMCG companies commonly used incentive measures, is commonly used basic salary + promotion + bonus + tourism and other parts to achieve, these aspects are not exhaustive, but should be the work required. As a result of the introduction of the new labor law, most of the region has issued a minimum wage standards, recommended that everyone's basic salary + commission after the amount or not below the city's minimum wage, otherwise, not only the enthusiasm of the sales team can not be guaranteed, more likely to attract the attention of the Labor Inspectorate.

Commission, the proposal generally to sales revenue of 5%-15% is advisable, so that the basic can take into account the efficiency and cost, to achieve a balance between the two.

In view of the start of the talent network to operate the funds of colleagues, if you can not recruit full-time personnel to do telemarketing, in order to reduce the social security pension and other aspects of the many expenses, we may use senior students as interns in the company, interns can not sign a formal labor contract and the company is not bound by the minimum wage standards, Using interns for telemarketing is a way to save money and effectively cover your customers. However, if you make up your mind to use an intern, you also have to accept the instability of the intern, because faced with graduation, they may leave you early or late.

3, customer management. Customer management, how to manage customers, I said customer management refers to customer resources in the sales team management. From experience, the maintenance of customer sales as stable as possible, and customer relationship as strong as possible, for the sale of individuals and for the company are good. Therefore, I suggest that, unless the special circumstances such as customer complaints, do not easily replace the maintenance of a customer's sales staff, once the sale has been established contact with the customer and deal, we should try to maintain the stability of the relationship between sales and customers. In other words, a sales service customer should be stable and little change, a sales to provide customers with services, even if the sales leave or go out, the customer's deal is also counted to the sale.

4, the establishment and maintenance of CRM system. When the talent station gradually grows, the sales team expands, the customer quantity also more and more, the customer resource management becomes more and more important. Customer contacts, telephones, mailboxes, records of transactions and records of transactions in other talent sites, sales of the last contact time and customer contact situation changes should be reflected in an established system, this system, for the talent network operating company, is called CRM. At present, some talent network has simple CRM functions, such as j-space, at present even most of the mainstream talent network system does not have this function. This part of the work is particularly important, so even if there is no specific CRM software, but also to use Office Access or Excel tables to build such content, not only conducive to sales growth, revenue growth, and to reduce the risk of turnover of sales staff.

5. Emotional stimulation outside the traditional incentive.

As the number of telemarketing teams is mostly younger and generally small, so in addition to basic salary + Bonus + commission Such incentives, we also want to these sales colleagues as our little brother or sister, pay attention to their personal feelings of change, the use of team dinners, travel, family gatherings and so on to narrow the distance between the staff and the company, Enhance the cohesion of the team, so that the team staff to work harder for themselves, but also let the staff members of the family can support him to work hard for a meager salary, because you have charisma, the company is cohesive, is not it?

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