How to make a website promotion plan from high-peer to iphone

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High-peer group purchase network since the formal establishment of the industry has been concerned about. Recently before the official launch of the group buying business activities to register to send the iphone to promote marketing activities, but also to allow a lot of netizens attention. Because of the large number of netizens involved in the event, the page is almost all hung up during the daytime rush hours when authenticating identity information. Believe that in the current hundreds of of thousands of advertising marketing costs, Gao Peng this time using only dozens of iphone on hundreds of tens of millions of advertising effect. Thus, high-peer group buying this registration to send the iphone's promotional activities is very successful, the whole process is a very consistent and implementation of a very good activities to promote the program, specifically what is worth our learning and learn from it? This article will summarize some of their own opinions, I hope to share some ideas with friends who have contributed to the promotion of marketing.

1, information dissemination platform selection this registration on the iphone's campaign to promote the platform selected in the microblog, this is a very important step chess. Group buying site activities are many, many group buy site also sent the iphone, but I believe the effect is certainly not the best friend of the good. The platform of activity information dissemination is a very important factor that influences the success of the activity, and the most popular platform for the people to participate in micro-blogging is the coverage and influence is conceivable. Since the establishment of high friends, the micro-Bo business is obvious to all. By virtue of their own large companies and foreign brands of the advantages, by all walks of life industry elite attention, these elite have a lot of fans. To send the iphone activity information released after the nature of these elite are reproduced, we later saw the lottery information Micro Bo Flying scene is not strange. Therefore, how to choose the information dissemination platform to publish the activity information is a very important step, can directly affect whether the activity is the key to success. Event planning is good, how rich prizes, if no one knows your activities, this is the fatal blow.

2, the timing of the choice for the iphone to launch the timing of the event, Gao Peng also has his brilliant place. He did not choose to do at the beginning of the start of the group buying business, but first to do activities, the group buying activities first cast aside, completely put their business revenue issues aside, this is the performance of the Wise. In contrast, some operators who think about the speed-change are able to get closer to the participants and make them more trusting.

3, the choice of prizes can be said, the iphone as a prize is the right choice, first, the iphone is now in major cities are hot products, many people can not buy or say expensive to purchase an iphone, followed by the iphone products users and group buying business users overlap very high, That is to say, the person who is concerned about the iphone is likely to be a potential user of high friends, through such prizes, greatly reducing the participation of invalid users, greatly enhancing the timeliness of registered users. So the choice of prizes is very worthwhile to study, imagine a car platform to do activities, if the prize is a microwave oven will do? For cars with or have the need for car buyers, microwave ovens and car navigation, which has a greater impact on him?

4, the process of optimization of the network on a variety of activities, we have not unfamiliar, and frequently to fill in mobile phone number, address, and so cumbersome information, the entire event to participate in not a dozen 20 minutes. And Gao Peng this time to send the iphone activity, the entire participation is very simple, only two steps, first fills in registers the mailbox; Second, write down your name and ID number, and only two steps that are necessary, the information is correct, 10 seconds to complete the entire activity participation process. This is the humanized and intelligent system, is some user-centric performance. Where the development of promotional activities, we should fully consider the user in the whole process of mood, we are not alms, and really should be the mentality of the service, whether it is the website service or send out prizes activities.

Of course, the popularity of group buying site is high friends this register to send the iphone's success of a major premise, coupled with high friends Tencent and foreign group buy the originator of Groupon background, itself is a certain degree of concern and influence. But I have to say, in the above 4 points of high friends do really very good, I believe that the efforts to promote the marketing of the website practitioners, it really can be worth studying. Hope that in the development and implementation of their own website Marketing promotion program can play a little help. This article copyright belongs to it bubble Hall www.3ppt.com stationmaster all, welcome reprint, Reprint please indicate the source.