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Today I am the first to publish articles here, every person who makes a website, all know the importance of promoting the site, yes, to promote the site is very important, but how to get a good title to seize the heart, it can be the most persuasive "statement" solidified into words, so thousands of days, times to show thousands of viewers, "copy" Can help you convince the viewer, and never achieve "always keep the best effect"?
Title is the web copy of the "portal" and "packaging", and then beautiful girls, there is no beautiful coat, but also easy to be "ignored."
Therefore, your copywriting title, you must be able to do "brilliant eye-catching" only. Your title determines the copy "80%" Response results, you say it is not important?
So the title corresponds to the first impression of a "blind Date";
Generally speaking, in the title, make it clear: you can bring people what kind of benefits, you can solve people what kind of problem. The core is that the viewer has the feeling that "this is the baby I've been looking for for a long time."
How do you write such a headline?
It is recommended that you often browse the titles of the articles in magazines and periodicals. Compare, which one attracts you most. In particular, you should pay attention to the "key words" that attract you most.
Here, I'll introduce you to a few key words--they can create a different kind of "temptation."
Remember: "You", "new", "How." For example, "You can also like the girl who has been sad for 20 years, in 30 days by a new way to cure the little tease on the face, want to know how she did it?"
Good "vocabulary" will produce a good "response rate", so you should pay special attention to the various articles, "vocabulary" use.
In addition, there are some words, also very valuable. such as "cash", "result" "Easy", "Health", "Love", "Discovery", "confirmation", "guarantee", "secret" ...
Of course you don't have to include all these words, just a flexible combination.
At the same time, I would like to introduce a few "title templates" to you.
(1) How to obtain benefits/how to avoid * * problems
For example, "How to save telephone charges". How are you feeling?
In fact, this can be optimized again, become: "How to add 4 digits, let your weekly phone calls to save at least 36 yuan?"
Compare the differences between the two headings?
(2) News report type
For example, "Recently, a proven way to get a snapshot of the technology immediately-even if you have never taken a photo training, you can make stunning pictures." ”
(3) Good title demonstration
The following headings, are validated by long-term practice, you just imitate its writing can write "high head" to the title.
Its core, are reflected in people's "pursuit of Happiness", "avoid pain" mind.
"A new, sought-after report reveals 12 secrets about * *
"A new way to tell you how to be * *
"Free information to explain * * *"
"The secret way to not spend money, to help you"
"Well-known experts have uncovered 7 techniques that are not known."
"The former bank governor has disclosed how to make your deposit annual interest up to 16%, safe and legal!"
"Have you ever made a big mistake in the * *?"
"How can I improve my memory overnight?"
"Ultimate Tax avoidance Method"
The knowledge of "title" Writing is here. Later, I will introduce the "Introduction" writing skills.
The personal new http://www.86sutx.com website, hey, also use this set of foreword skill to send an email, welcome everybody to see, make an opinion ~