Hu Yufung: stationmaster people actually offend who to be searched so tease

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Google Rumors PR Cancellation event

Phenomenon

In accordance with common sense, September 26 should update the Pr,google did not update, postponed one months before updating, and deliberately made two little gestures, one is in Google Toolbar on the PR display box, the second is to release a so-called Google staff blog, for a time, The main webmaster forum controversy, until October 30, PR update, this event was finally dropped the curtain.

Thinking

This incident, from beginning to finish, has not seen any authority to stand up to say a word, including Google itself, the internet spread so sheng, it will not know? Did Google not know about the blog post that the so-called Google employee posted? No clarifications were made during the period, and the staff's handling of the post was not announced, The last person to be Google's official staff, who is not known.

The analysis here, everybody should be clear, this is not a Google business is not agile, but deliberately in deaf ears, let you go to argue, arguing the more intense the better, this is a typical event marketing campaign, the purpose is to strengthen the impression of PR in the webmaster, while let the new outdated webmaster through the event, Understand Google, value PR.

Baidu snapshot back to file page after the deletion of the event

Phenomenon

October 26, Baidu Big update, most individual station snapshots are back to the 12th. 13th These two days, one weeks later, updated, most of the snapshot of the station to 28th, 29th these two days, while starting from October 26, to the personal station of the new updated page, first included, and then deleted within 24 hours ( Strictly speaking is shielding, this will prove this fact later) at the same time, on several portal site results page, also made an article, please see the screenshot below

Tencent site Results Page screenshot

Sina site Results Page screenshot

Sohu Site Results Page screenshot

NetEase site Results Page screenshot

In addition, through site: displayed on the collection page, Tencent-1380 pages, Sina-2940 pages, Sohu-946 pages, NetEase-456 pages. Also, because, Baidu a large number of shielding the latest included in the Web page (for some of the high weight of the site, homepage and column page or update), no matter what keyword you use to search, search out the results of the page, inside the page (content page, home page and column pages do not count) The date of the snapshot, in addition to the day and yesterday, Then it is before October 26, and the middle of the date included in the content page, very few.

Thinking

This phenomenon, is not a personal site SEO failure, is not a simple Baidu bug, but not the embodiment of Baidu update algorithm, if Baidu's algorithm really updated this way, that is funny? Unless it does not want to be the Chinese Internet boss, they want to quit this stage, otherwise, how to update the algorithm, And it's not going to be like this.

Think about it, only such an explanation, he is learning Google, you Google can make an event out, I Baidu why can not? You have PR can make a fuss, although I do not have PR, but I also have my magic weapon, Baidu's magic weapon is what? Webmaster most concerned about what, what became the magic weapon of Baidu. Webmaster Most concerned about Baidu, one is Baidu snapshot, one is included in the number of pages, so Baidu in this two things on the fuss, make the more strange the better, you go to fight ah, the more fierce the competition, he is happy, why? The better the effect!

Kind counsel.

Search has been hard enough for us, we must not toss their own, not to search for their own, the reflection is not here wrong, is not there wrong, good to do the station, a good update, put the customer experience in the first place. Perhaps we all turn to their customers, do not go to the bird search, search feel like this to engage, also boring, the early end of this marketing event, soon returned to normal.

Hu Yufung Push a group of experts QQ 654622307 Chinese Webmaster Network (www.zg-zz.com) Welcome to Exchange.