If you want to do SEO, you have to fix the mother-in-law first

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As we all know, we do SEO to improve the keyword ranking, the pursuit of target flow, eventually bring profits, because we SEO to deal with the search engine, so that many people to do the understanding of the SEO has a bias, that do SEO is to search engines, today pony and everyone talk about doing SEO for who? What should I do?

One: A mother, a daughter.

The mother refers to the user, the daughter refers to the search engine, the analogy although is a bit exaggerated, but mainly is in order to let everybody be able to understand this relation very well. Who does the search engine serve? Believe that 10 people have nine people know, of course, the user, that one people estimated to doze off not carefully look at the problem of pony (a joke), the search engine was born to facilitate the user query results page, search engine after all is a set of procedures, need to constantly update to meet the higher needs of users, This is the case, there will be more and more users like search engines.

Conversely, if the search engine can not meet users, users want to query the page in a search engine search is not, time a long, what is the result? users will definitely abandon this search engine, because it does not improve the user experience, so the search engine revolves around the user, it listens to the user, The attitude of the user is the attitude of the search engine, so a mother, a daughter, is not too.

Second: The door son-in-law is not good when

Door-to-door son-in-law refers to the course of our seoer, our goal is to have a good ranking in search engines, bring effective flow, and finally gain profits. Do Seo know, just start we are around the search engine, because we need it to include our website, so that our site can appear in search of the Serp page, to have the following ranking profit, but also from this point, let a lot of seoer lost direction, Because many SEO practitioners will stare dead on the search engine.

So the station outside the station to start step-by-Step optimization, search engine like what, on the optimization into what, just to get the search engine's heart, because it feels like this will be able to row to the home page, and to bring profits to enterprises or individuals, but the results are often not as we expect, this door-to-door son-in-law

Third: Want to do the door son-in-law, need to finish the mother-in-law

When we seoer to cater to the search engine but not good, ignore a most critical factor, that is the mother-in-law, that is, the user, through the above analysis we learned that the search engine and user relationship is a mother, a daughter, then the search engine is very listen to users, if your site so that users like , then the search engine will not dare not like, then your ranking and traffic will have.

At the same time, the website consumption brings us the profit is also the user, instead of that set of search engine procedures, we do seoer is for the user to do, we should always pay attention to the needs and feelings of users, such as the company logo placement, different page titles, etc., we have to do user surveys to see what users like. Of course, the search engine does not like some of the site is also the basic needs of users, but also the attitude of users. But we seoer the highest service object is the user, not the search engine, therefore wants to be the door son-in-law, must first fix mother-in-law.

Follow-up: SEO is not rigid dogma, do not know how to adapt, but in the same some problems, we have different ideas, but through communication, can touch a different spark ...

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