Lou: Ways to collect customer data

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This is a live webcast of the second article of online marketing, I have a lot of friends to do is sales, in addition to my understanding of network marketing is not deep, so I would like to network marketing as the "running business" moved to the Internet, this is my understanding of network marketing. I do network marketing is to contribute to the cause of the Internet, no! I do not have such a big ideal, write report is OK. I do not have the company's performance pressure, no product promotion, I am a person in the dry, so I want to do how to do. Before doing anything, have to have a plan, I am doing the pseudo network marketing is also so. For the purpose, it is time to think about what the first step should be and what to do.

What to do and what to do?

My goal is to earn money, I am divided into the following three ways, 1: Sell products. 2: Selling service. 3: the flicker. Products I do not, in order to leave a healthy image of the blog, so the cheat route is not workable. So sell the service, I blog can sell advertising bit more practical. In the future can also engage in cooperation with others or something. OK, what to do and what to do is OK, and then it's time to step out of the second--collect customer data.

Collecting customer data can be a multiplier

And the original idea of promoting a blog, the original use of collecting a large number of blog comments to promote the method, I do the marketing here will be through the collection of customer data marketing. Because I know a lot of sales friends, so last weekend, from a friend of the more than 80 m customer information.

(Good file-keeping habits are helpful for future work)

With this information, will let me save a lot of trouble, friends do the customer information classification is very clear, from the company, mobile phone, Email, address, department, positions readily available, although most of the customer information for me is not what to use. But what I admire is that this friend works very carefully. More exciting is that I found in the folder Ma Yun, Xingdong, AMD, NetEase, Sohu, Microsoft, and so on the relevant person responsible for the information. Because they can not talk to me, the value of my marketing is not big, so stay as a souvenir.

I'm also in the targeted collection of customer information

I am not sales, so I do not have so many customer information, I have a few exchanged business cards, so I also use the free time to collect the information I want. As shown in the above picture, the Beijing Science and Technology company Directory, is currently being collected (to today only recorded more than 10 information). And the original method of collecting blog is different, in order to save time and effort. I choose to search "Beijing website construction", looking for its "Case show column", because the part of the case show, the basic is some of the network needs, but also lack of internet experience to promote the company, by the network to build the company's contact way also recorded down.

There is a more direct, more accurate way, that is, as "idle people" in the It category of Web sites, see that there are ads point that, directly to the point, and then find The advertiser's contact, written in the Excel table.

Provide my Excel data template

It took me two hours to get this Excel Customer profile template, which has been tested by me and can be imported into most free mailboxes. (note saved in CSV format for import)

(I made this table by my friends ' comments and common mail import formats.)

There is a sales friend, he is in all the exchange of business cards are recorded behind the first meeting time, the other party's preferences, birthdays. Holidays, or birthdays, send a blessing is to close the relationship between people, if you can remember more about each other's content, the effect is better! Collect customer information method is here, because it is live broadcast, there is no effect I am not clear, but with these data, regardless of the future marketing, Running business will play a multiplier effect, although this information is not a day or two days can be collected, but usually to pay more attention, more records, days long data naturally more up.

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