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Mobile status, is gradually approaching the computer. This main factor can be attributed to the popularity of app software. This conforms to the mobile terminal is simple, and convenient. The situation relative convenience, can realize the operation. And this, is the PC side is slightly inferior. Coupled with the rise of WiFi, better promote the development of the mobile side. And this for the network promoter, is it a new opportunity? How to promote on the mobile side?
Mobile phone is an important medium in mobile field. In line with a certain trend, coupled with functional support, to achieve a diversified effect. Indeed, the construction of the network client, but also further promote the development of the mobile end. This can be reflected in three aspects.
I. Information. Now the news reading, mobile web browsing rate, in a big increase. Therefore, a number of portal advisory classes of the Web site, the corresponding release of the news client, easy to people's browsing. Indeed, the use of the client, reducing the time, with fast. And this traffic data, is very high;
Second, entertainment. In this respect, the more prominent in the game. Mobile games, and the PC side is a push sex. This has greatly prompted the number of mobile phone players to grow, consuming a lot of time. Games can effectively alleviate people's sense of boredom, but the flow of consumption is high, and this also effectively promote the development of the telecommunications sector;
Third, shopping. The way people go shopping has changed dramatically. Through a brief browsing, and business online communication, you can buy good products. This kind of home consumption, greatly impacted the traditional field. On the contrary, also greatly stimulated a large number of network business appearance;
The above three aspects, mobile phone mobile end, are a certain advantage. In simple terms, the corresponding constraints are reduced. Therefore, in the field of mobile promotion, is the network to promote the trend of development, how to occupy a certain opportunity? This requires a starting point from two main factors.
1. The nature of the industry. This is related to the promotion of positioning. For example, is the collection industry, professional degree is higher. Overall understanding of the overall industry situation. Then from the small self-development, find bright points, fully excavate effective users;
2, understand the user. No matter what kind of promotion, the lack of understanding of users, the result is a failure. Therefore, the development of user needs, to be sure;
Today's mobile promotion is mainly embodied in app software. If the company has a certain strength, you can develop mobile software. Then the release of software, and the advisory push. The two are the use of other app software, to pay the corresponding, quick results. So, now the promotion of mobile areas, the main embodiment of the way for paid promotion.
(Source: http://blog.sina.com.cn/s/blog_6984debf0101hguq.html)