Mouchangqing: Microblogging promotion experience in fact, emphasis on executive power

Source: Internet
Author: User

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This week, at 2, the final list of 28 disciples was released, and the first apprentice task began. The task was issued to the disciples at around 12 o'clock this week, 2 noon. Students were asked to sign up for a new Tencent microblog and 500 listeners in 5 days. Before this task, many students did not think to be able to complete the task, because most of them have previously registered micro-blog, played for several months, have less than 500 listeners. It's a big challenge to ask for 500 listeners in 5 days.

But a lot of things to do to know, in my opinion this task is not very difficult, is mainly to exercise the executive power of the disciples, the basis of the poor apprentice, as long as serious to do is able to complete. But the final result, to my surprise, the disciples were better than I expected. At the outset of this mission, I did not directly tell them how much I had gained from my microblog audience. I hope that they are in the process of implementation of spontaneous learning and communication, because only their own understanding of some of the skills can be remembered profoundly. In the Apprentice's implementation process, found that they have done not in place, and then the appropriate point to wake up. In order to observe the Apprentice's task progress in real time, I specially used a vest ID, listened to 28 apprentice's task microblog, observed how they performed the task, and often saw their conversations in the group. The final results of the next 28 disciples were announced, with a minimum of 514 listeners, with the highest audience of 2,235.

  

I used to use a vest number to test, every day through the # Mutual Listening Brigade # to get 100 listeners is not difficult. But because Tencent has limited listening, it's great to have 200 more listeners a day. So it is not difficult to arrange this task. But I did not expect, on the first day of the mission, there is a disciple to do 700 listeners, completed the task. This disciple is the Wu of number 15.

Many friends may feel that there is no technical content to get listeners through the mutual listening Brigade, but is that really the case? The same people are playing the mutual listening Brigade, some people may need 1 days to add 100 listeners, but others may only need 10 minutes. Just say I, used to try with the vest number, daily also increased by more than 100 listeners, because when the micro-blog prompts "The day to listen to restrictions," I do not know how to continue to do. But by doing this this has been watching the disciples perform this task, from which I have a lot of new skills, and then I use the vest to test the next. I divided 2 times, every time less than 10 minutes to execute, the results of the 2nd day to see the number, increased by more than 200 listeners. That's when I took less than 20 minutes to add 200 listeners. That I had never imagined before. See here, you may want to know how to achieve, do not worry, the article will slowly say later.

One: sample introduction of Trainees

The Apprentice's microblog theme is also full of patterns, all types have. Use their own name for the theme, such as "Tao" "Wu Jian" "Nong" "Chiung" and so on has been used by their own name, there are walking beauty routes, there are funny jokes, and even a student's microblog content is mainly to share SEO experience. First of all, I give a brief introduction to the impressions of several trainees in this task.

Number 16 Nong-it's not too late to mend

Most of the disciples were very positive and very executive. During the 2-day period, 15 trainees completed the task, and within 3 days 25 participants completed the task and 4 trainees were assigned within 27 days. And I'm going to talk about the student who hasn't finished the task on the 4th day, Nong.

Nong in my previous Bovenri introduced, is a full-time female stationmaster, also has own independent blog, moreover the popularity is also good. She gave me the impression that the foundation was good. The first email I sent was for her. But at the beginning of the mission, she was the worst. In the first 3 days of the event, her microblog audience barely made any headway, less than 50. In order not to let any one disciple left behind, I also reminded her QQ 3 times. But she is still a little indifferent, to find a lot of reasons for herself, such as too busy and no time to do things like that.

In the group I often told my disciples, time is squeezed out, never say to me that time is not enough. This week I will use my vest to try again, just want to personally feel, how much time does 500 listeners need. With skill, you can add 200 listeners in 20 minutes a day and 2 days less than 1 hours to 500. If this time is not crowded out, what do you do network promotion? I have always been a very high demand for my disciples, both men and women alike, but not unreasonable people. This task, I mainly see this batch of Disciple's executive power, there is no serious to do, finish the task is not important.

On the 3rd day of the night, I was in the group in front of all the brothers in the face of the Nong, and said: "If the task of the end of time, fortunately did not complete the task, will be kicked out of the group." Nong at this time also recognized his problems, re-register a new microblog. This time also saw the group of students in the unity, a lot of teachers and brothers are active to help Nong, share their experience. Master the skill, and correct the attitude of the Nong, quickly completed the task, finally spent 1 days more time to do 979 listeners. Although it was the last one, it was the best of the 3 girls. Nong's case once again shows that one thing is not not to do, the key is whether you want to do.

Number 15 Wu-Executive Force + details

The first 2 days of the mission have been Wu leading. Wu the audience on the same night to do 700, the 2nd day at noon when the breakthrough 1000.

Wu's first microblog avatar and name

  

Wu Weibo I most appreciate the details done very well, from the micro-blog name to micro-blog head to micro-blog content is more attractive. Weibo name is called "Chongqing _ Ayi", there are names in the region, giving people feel is a real person. In addition, micro-bo head of the scale also grasp very well, not exposed, but eye-catching. Content is also better than most of the teachers, not a single request to listen to each other, nor some serious content. But the most popular "classic jokes". The same is done in the audience, the other disciples mostly just to the audience number, but did not put the quality of microblogging content. Many of Wu's microblogs have dozens of broadcasts, the highest of which is even more than 300. This is the popularity of many high listeners Weibo is also rarely done.

Wu 2 Weibo (now successfully transformed into a fun-like microblog)

  

In Tencent Weibo, such broadcasts are typically thousands of of listeners ' grassroots microblogging. But Wu's microblog has just been opened for 5 days. Enough to make those who have been open for several months the popularity of micro-blog shame.

Number 23 Cao Jia-Attitude determines everything

Cao Jia The first place in the mission, the audience number 2235. His foundation was good, and the number of listeners at the beginning was second only to Wu. In the details of the microblogging content he did not Wu good, the final victory, mainly his attitude to the task, but also can be said to be serious degree.

Cao Jia is the most late in his brother's day, but it is the earliest. The so-called clumsy, not to mention he is not a stupid bird. On the premise that the foundation difference is not big, he spends more time and the thought to carry out this task, naturally obtains the better result. Everything is paid and rewarded. Look at the number you can know Cao Jia is not old, 89 born children, technical origin. But also a senior personal webmaster, there is a forum for their own technical exchanges, popularity is quite flourishing, the number of posts on the W. Perhaps in so many brothers, personal website is the best. I didn't know about him until I recruited him as an apprentice.

In fact, this will recruit disciples, or by his influence, he was in QQ with me several times to want to be my apprentice, I gave him a soft hearted let him into my former apprentice group. But just come in 1 new apprentice, I also can not have the motivation to teach anything, so simply more recruit point, so have the last week of the Recruit event, and Cao Jia is the first one of the recruit to determine will receive. In fact, before the recruit he did not expect him in the first phase of the task will have such a good performance. Because this time, I found that most of the former very familiar, calculate nepotism recruit in the Apprentice, most of the performance is very general, often is not before the exchange, is through the registration mail I feel good recruit in The Apprentice, performance is quite good, such as Wu is one of the representatives.

The performance of the outstanding students there are many, not in this one to introduce, and now talk about through this task, I to the microblogging audience increased experience, perhaps this is what we see today this article mainly want to understand the content. How to increase the audience efficiently in Tencent Weibo, and any ordinary person can do it.

The outstanding performance of the students there are many, such as Wu Jian, Zehou, Chang, Tao, are very good performance. The audience in more than 1500 of the students, are not simply to complete the task, but are challenging their own limits.

Second: The new experience of microblogging promotion

There are a lot of ways to increase the audience, and I have also written an article, "The process of micro-blogging to promote the practice of the audience from zero to million" to share their own audience increased experience. But some of the tools I've shared before are based on a certain amount of resources, and not everyone can replicate copies. Today, the means of sharing, is any ordinary people can do, the key to see if you want to do. Or do you feel the need to do it? This week is my new experience in the promotion of micro-blogging.

1: Break The listening limit

If a new microblog has no background or resources, it wants to quickly add to the audience. There is no doubt that mutual listening is the stupidest and most effective means. I used to use a vest to test it, but because of the limit of listening to the ceiling every day, I added hundreds of listeners a few days. At the time I thought it was quite a lot, but now look at the number of listeners is very small and inefficient.

The easiest way to increase the audience is to listen to the people who are listening to the group, but Tencent Weibo has a limit of 100-200 people to listen to. In this apprentice task, I found that many of the disciples on the same day to listen to more than hundreds of thousands of people. How did they do it?

and students to communicate after learned that, if the Tencent Web version of microblogging, listening to 100 people will be prompted can not continue to listen to, and the day up to listen to 200 people. But if you use the latest QQ client Weibo panel, you will not use the listening restrictions. In addition to this there is a way, is in the QQ space to add a microblog application, there is no limit to listen to. You can listen to 2000 people a day if you want.

2: Looking for the target crowd, effective listening.

Break through the listening restrictions, although the increase in the audience to help a certain extent, but also mainly physical work. And it's almost impossible to find 2000 people who want to listen to each other in the conversation. I don't recommend listening to that much at once. This week when I used a vest to test, and did not use the breakthrough listening restrictions, in the web version of Weibo spent less than 20 minutes to listen to some people. Because there are limits to listening too much at once, I do it 2 times. In my impression of listening to more than 200 people, the 2nd day on the increase of more than 200 people, the return rate of up to 95%. But please pay special attention. These people I don't listen to on the topic of "listening to each other".

Now let's talk about how to do it, is to observe the people who are active in listening to each other, directly to listen to these people's listeners. They were listening to each other, and the listeners were listening to them, stating that they were very willing to listen to each other. All you have to do is listen to the first 3 pages of their audience. It's really about getting people to help you collect the most active people you listen to in batches. Not only save in the Mutual Listening Brigade topic to find the target time, and can find a group of the most enthusiastic to listen to the user, cheat to listen to will be relatively few. I listened to the first 3 pages of a few listeners who had just been listening to each other, and took less than 20 minutes to get more than 200 listeners. If the above 2 methods have done the ultimate, 1 new registered microblogging, 1 days to increase more than 1500 listeners is entirely possible.

If not to do this task activities, I may not understand these experiences, a lot of things only serious to carry out, can be summed up. Because the disciples of the earnest implementation, let just observe me, also harvest quite abundant.

This task, the students use the promotional means of course will not just "listen to each other", but also tried a lot of other means, but the effect is not "mutual listen" obvious. For example, Cao Jia has the invitation code in his forum to add an audience by inviting the Forum member registration form. And Tao in many QQ groups, have sent his new microblog, looking for listening to the object. Tan Yixian also left his microblog address on some webmaster forums. There is also Wu's microblog, which is very high and has some help for his audience. These measures may not be particularly obvious, but after all, a lot of things have been done only to know that it is OK.

This increase in the audience, useful?

Today's Twitter audience is simple to add, but very straightforward. If you don't have any resources and backgrounds and want to get your Twitter audience to grow quickly, these 2 methods today are certainly the most effective. Maybe a lot of friends would say, what does this listener mean, think it's rubbish? I just want to say different stages to do different things, only to start a lot of students are also confused, feel that the audience is useful? But they all understand later, is useful.

Now the society is very realistic, in micro-blog is also so, if your audience base is low, no amount of good content will take you. If you want to make your target users look at you, you must have a certain user base. That's why so many people buy fake fans on Sina Weibo. The method introduced today is an increase in the audience, are real users, compared to some people to buy fans more meaningful, and not spend money.

It can be said that, now Tencent Weibo 50% of the grassroots popularity of micro-blog, are used this method to do. People now feel their content is very interesting, the number of broadcasts is very high, but do not know how their initial audience up. Grassroots micro-blogging has an advantage, at any time can be changed, name can change, gender can change, content can also change. Listening to sucks today is a good preparation for attracting target users.

May also have friends said that some grassroots microblogging popularity is also very prosperous Ha, also did not see them do mutual listen to it. For example XX has several W audience, listens to 1 people. Every time I see such a remark on Weibo, I feel funny and sad for such a person. I am here again, no certification does not represent no resources, no certification does not mean that the official will not recommend. Many people just see the superficial phenomenon, but do not know the story behind.

Do anything, must pay attention to win

In fact this task, at first I simply want to exercise under the Apprentice's executive power, by the way let them start to accumulate their own network resources. What I do is to pay attention to win, so for the disciples to arrange for each task, will also take into account the double win. Not only should they learn the experience in the process of implementation, but also let them accumulate their own resources in the process. One day their microblog audience will be tens of thousands of people, how much help to them, I believe they are very clear. And they are a whole. 28 people, 28 popular microblogging, if recommended, can play a multiplier effect, compared to the majority of individual combat grass-roots popular microblogging more advantages.

There are a lot of different voices out there. Praised and questioned. I have always been talking about facts, just like I write a blog, it's all about what I've done. Good and bad, not with the mouth said. Time will prove everything and everyone can see it. Future tasks will be more exciting, will exercise more basic ability in various aspects. Microblogging task is only the first, but also the simplest one, hope that the disciples can withstand the test, has been adhering to, play the spirit of teamwork, do not let any one left behind.

I found it written a lot today, so I'll write it for the time being. In fact, there are a lot of feelings, waiting for the next task summary time to say it. Hope that these tasks of the summary type of articles, so want to learn to promote the network of friends, can have a different harvest. I think more than the previous writing of those specific network to promote practical experience, more animations and reference.

This article first address mouchangqing Network promotion blog: http://www.muchangqing.com/post/292.html (reprint please keep)

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