Mouchangqing to share the experience of the Alliance promotion

http://www.aliyun.com/zixun/aggregation/8469.html "> Forum Promotion, Alliance promotion, Traffic Interchange promotion, these three kind of promotion is I have done the longest time, is also the most familiar promotion." Forum promotion and traffic interchange, I have in the past a lot of articles have been mentioned. Because the Alliance promotion audience Group is relatively small, I have not written, but today still share with you. As a union staff, how to promote the alliance of products, let stationmaster put.

On the internet can often see some personal webmaster write their own experience in the Alliance advertising, which is the high price of the Alliance, which alliance does not buckle the amount of anything. Such articles are mostly some of the league of the gunmen to write the soft text, once advertised and ADMIN5 cooperation a soft Wen contest, I also participated in, also won the position, got 100 yuan of bonuses and a T-shirt. I do not share what I have done today in the league advertising experience, another point, and you share how to promote the alliance. I was in the middle of 06 to start Contact Alliance promotion, I have not done before, can say no experience. But because they have done personal webmaster, did a lot of alliance ads, so it is clear how the webmaster think, what they want. But at first I also encountered a lot of setbacks, I was in charge of a music-type Product alliance promotion, because the price is low, click Rate, code form less, even to find a lot of webmaster friends are not willing to hang code, even if find some stationmaster reluctantly hang up, click Rate is too low, stationmaster feel not make money, hang two days to take down.

Because there were a lot of similar advertising alliances, such as the Bora League, the Mop Alliance, and so on, when one click of a music product was 2 cents, a click of the MOP league ad was 4 cents, and I analyzed that if we put our music code on the same website as the erotic advertising code of MOP, 100 people go in at least 4 people click on the ads, that is, for the webmaster generated 0.16 yuan income, and our music product Code 100 people go in up to 2 clicks, that is, for the webmaster only produced 0.04 yuan of income. The difference between the two 4 times times profit, only to make money for the webmaster, will not choose our alliance ads.

It was really hard, it was a setback, and I often complained to the leaders about all kinds of problems, later I read an article of Xingdong, "Internet entrepreneurship five core issues: can be either a success or a fatal" just let me see, if anything so good to do, I do not have to do, the company casually find someone to come in on the line. From now on the heart also has more plan, for the Music Union flow Promotion I did the following work.

One: Efforts to increase the flow of Allied products

1: Analyze code flow through data

At that time because the click rate is too low, many sites are unwilling to launch. I analyzed all the advertising code flow and click-through data analysis found that 300*150 's player code clicks relatively high, some webmaster put this code into the right to the bottom of the floating form, it is easy to be found by netizens click. This type of delivery is not cheating in the policy of the Union at that time, so I will encourage some users to use this method, so that the flow of music Federation in a short period of time has a promotion. This method does not have to be pushed again when the flow can be stabilized by other methods.

2: Add product Code Style

To go, the music product advertising code only 10, and most of them are not the standard size of the advertising code. In order to be able to adapt to the launch of more sites, for the beginning of the product code made a big adjustment, and then added 3 times code, a total of more than 50 different sizes of code content. For their later to convince a variety of websites put code, lay the foundation.

3: Take the initiative to expand the targeted website

In order to be able to expand more suitable potential users, I then have the domestic TOP50 music sites have to find out. Each to find contact, and then another to talk about. At that time also with a number of relatively large music web site to achieve cooperation, but still because of price competitiveness and the reasons for advertising clicks, not able to cooperate long.