News Corp Gaming Entertainment website IGN to buy Hearst's Ugo

News Corp said the group's gaming and entertainment website, IGN, has acquired Ugo, a newspaper group Hearst's Gaming and entertainment website, and said the move was a measure taken by News Corp to split up IGN, according to the Beijing time of May 7. Roy Bahat, IGN's president, reiterated that while there were a lot of news that News Corp was trying to divest its underperforming business, IGN was not one of them; IGN, on the other hand, was doing well, and the business was profitable. He said IGN will be able to bring more than $10 million trillion in earnings for News Corp this year, a figure expected to rise sharply next year.　　He also noted that IGN's advertising revenue rose 30% from a year earlier. Traffic in the IGN Web site has grown by 80% over the past two years, according to comscore, and the total number of global users has now reached 70 million.　　Notably, the IGN Web site already accounts for One-fourth of the 18-year-old male 34-year-old Internet user. Bhatt declined to disclose specific financial details of IGN's acquisition of Ugo transactions.　　It is reported that the transaction of the payment method for cash plus shares. Sources say the timing of News Corp's break-up of IGN is not yet set, but is likely to take place in the next few months. (Tangfeng)