Old webmaster to make you how to optimize the website of the type of the Business-to-consumer mall

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With the development of the network, many industries have made their own website to promote their own products, thus leading to today's network marketing, such as business and so popular, and there are many smart businessmen began to follow the form of Taobao, Jingdong to set up a mall for their own website, so in the mall website products, promotion, So that users can buy directly online. But here the only difficult point of the mall is how to have traffic, then certainly many people will think to do the promotion, but the promotion of the cost too much, so many webmasters have chosen their own SEO optimization, but many webmasters do not know how to optimize the Mall class site, So the author today to share some experience on this issue, I hope to help you webmaster.

(a) Website template optimization and selection.
Network Mall class site in the template selection above is very important, because a good template is not only spiders like, for the user experience and speak is more important, so we choose the template when we must choose a suitable for their own mall board, in addition to some of the board's own optimization, This needs to be done by the designer of the board. So I do not say more.

(ii) optimization of the title of the content.
In addition to our home page title, content title is not to be ignored, because we shop every product has its own independent name and title, so we have to clear through the title to tell the search engine what products we want to do, so that the search engine to make the correct classification. This is very critical, if you do not know how to write a good title, you can refer to similar site methods to follow, for the key words to do optimization, such as using H1, H2 label Bold and so on to highlight.

(iii) Picture optimization.
For the mall website, the content is indispensable is the picture. We all know that we usually use the form of graphics and text to introduce products, so that users can understand more clearly, but in the face of these pictures, we must not be sure to optimize the keyword, that is, we often say that the attributes Alt added keywords. Because the picture spider is unable to obtain the information, only then understands through the ALT, therefore the author suggested that everybody for the key word, the best use normal HTML code, is not easy to use the picture to carry on the display.

(iv) The construction and optimization of the catalogue.
For the large mall site, the directory is very said, usually we also call the classification page, is to better guide users to find their own products to understand a fast channel, of course, is conducive to the spider crawling a channel, so for the directory we have to do a good job of construction and optimization, Remember that the catalog should not use pictures and flash to display, because it is not conducive to spiders crawling, in addition to the home page to the directory dedicated to the construction of a map, here we can refer to Jingdong, Flying Tigers and other large-scale mall website form.

(v) Construction and optimization of the inner chain.
Mall class site Because of the product more reason, if you want the page weight is good, undoubtedly in the site within the chain of the construction of some of the hard work, so better to their own site to decorate a good reasonable outside the chain network, so you need to recommend according to their own products when a page to guide the access to another page, This can be a lot of weight sharing and circulation, but do this when you must remember that it must be similar to the product, not with the current page product is not relevant, so the user experience is extremely bad.

(vi) content pages are too similar.
Mall site is inevitable that the page is similar to spend a high, because the product template is the same size, so it is easy to let the search engine think is duplicate information, so at this time we want to avoid such a situation, it must be in the page content introduction and content of the introduction must be written clearly, This can be better for the search engine to understand, so as to avoid such problems appear.

Summary: In fact, for the mall type of site, in addition to the above points, we need to do is more attention and the user experience of the details of the problem, it is best for their own mall to build a good platform for communication, from the user's mouth to make changes to improve, In this way, our website can be optimized at the same time can be closer to the user's distance slightly! This article by www.qqyjx.com Artistic conception Xuan Stationmaster original, welcome reprint, reprint Please indicate source, respect original! All right, I'll share it with you today, see you next time!