On the misunderstanding of enterprise website popularization

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Corporate website promotion compared to traditional entertainment, information, community, forum, the promotion of corporate Web site has a unique place, and I was in the actual operation, found a lot of enterprises in the network to promote the misunderstanding, in my online contact through the n many times after the harassment, finally, write down this article, to share with you, I hope that's not what I'm talking about.

1, the promotion of the wrong way.

Enterprise product promotion, many people still like to choose some Ali and other business platform, at the same time in the platform for QQ, the majority of the industry is the QQ group, but in the actual operation of these promotional crowd, send the way is obviously wrong, I have seen a lot of Ali Group, QQ Group, one is a picture and advertising into, The picture is still, the key is a large one, lest others can not see.

But there is an important question, I do not know whether the person who sent the advertisement has noticed that the default open Information window is fixed, so it is basically ineffective, and people will turn it off when they see it.

And the right approach, should be to put pictures and text, control an information window inside the screen.

2, their own positioning is different.

First of all to find out what kind of products they do to determine their own positioning, such as I do lithium battery batteries, I produced products mainly used in GPS batteries, portable mobile DVD batteries, ultra-thin battery smart card above, then my end user is who? You have to go through the blur, Then match your product to the end user so you can decide which group you want to promote.

Therefore, a skilled network promoter, must understand their products and their product sales end users, not random, although there are mass, this will only increase the other people's dislike of your company, but not to a promotional role.

3, the promotion of the strategy is not correct.

Network promotion generally has two kinds of effect, the first one is to increase the brand effect of their own company, the other is to increase the exposure rate of their own products, the two are complementary and complement each other. Therefore, as the company's network promotion staff must pay attention, you are not just for traffic, more important is to maintain the company's brand image, after all, as a traditional industry enterprises, do not one-time, but the most important is the long-term effect. It's always better to believe this way than the goose of a bad bomb.

Good network promotion, must do have planning, targeted, there is a strategy for the promotion of a steady, around two effects have plans to carry out their own network promotion.

This article writes: Yao an battery, www.yaoanbattery.com reprint please indicate the source.