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As a result of the development of Internet-related technologies and the opening of various open source construction software and tools, many people who have mastered the basic Internet skills can build a separate site to release information, which can be said that the threshold of building a website is getting lower. In the past, perhaps only a large number of companies will spend a lot of money to find companies specializing in large-scale development to do their own corporate web site, and now a single person can independently complete the whole process of construction, and the cost is very low. That is why the number of websites active in China can be counted up to nearly 3 million, of which more than 99% of the founders are grassroots.
Grassroots do the motivation of the site is not for the interest is to make money, whether it is to build a station for interest or to make money to build a station, we all hope that their site can be more and more people know and visit, and let more people know our own web site process is that we often say the promotion. Like a product, we have produced a product we have to promote it, let people know you have this thing here.
A lot of personal webmaster in their own website operation when basically all things are done by themselves, at least in the early stage is like this; For example, you need to maintain the stability of your website program, you need to do the project and pictures of activities, you need to publish content and so on. When it comes to promotion, perhaps many incompetent seniors will say to update the content of their website, then go to each platform to send out the chain, so many beginners began in various forums, blogs presumptuous to send their own site ads, and the content is all over the time, the form is also a reference to other people's hair when that look. Continuous daily hair Outside the chain lasted one months, feeling very tired, but check out the chain found indeed increased a lot; but good did not have time to happy how long, but found that their site's flow is not like teaching their own methods of the great God said that the quality of the improvement, and after a while, check out the chain when found that even "Men Men" of these figures also dropped.
Many personal webmaster is really diligent, even if very hard to use the above basic routines after no effect, they continue to struggle, but is not aware of their own to analyze the reasons, seems very superstitious predecessors said every word. For example, some SEO master in his book many years ago that for the mainstream search engine, the description of the page label and keyword tags on the content of the search engine has no effect, and many years after the people found that the description and keyword tag content still has a certain effect; but when you talk to someone online, The so-called great God will be to say: "Such a master's book that it is useless, so it must be you do not analyze the", so everyone thinks it is their own illusion, those who never want to question the people are more so.
Then we do the promotion of personal website when we should do what, the author today to share with you a simple view of my own, and share with you, certainly not very perfect, but there is progress in sharing. I think that the most important personal sites are: On the basis of quantity more attention to quality, website promotion also need to speak the same as business integrity, their website must be able to "pick up".
First, quantity is important, but quality and importance. To do the promotion we must be longing for their own information to spread more open, so that their own things more people know, this in fact everyone knows. So many novice just do their own website to promote the time even if their own site is not perfect time to let their website information everywhere, but also said that their site how good, how useful, and the statement is very direct. How about this, even if all the netizens see it? Everyone will simply think that this is spam ads, sneer at, and even affect your site after the promotion. We think, if we use words in the time to send this information to seriously do some real content, such as tutorials or their own understanding of the Internet, etc., to the direction of publishing in some have your site potential users in the big forum, big Portal will do? Through the author's own hands-on practice and analysis, Found that this effect is much more than the advantages of spamming: First, send out, someone helped me forward two times, because of good quality and readability; second, because it is a tutorial or an article, it will not be as objectionable as advertising information, third, because it is in the direction of large Web site release information, the quality of the chain is good and stable, while the user conversion rate will be higher.
Second, in fact, website promotion also need to speak the same as business integrity. Speaking of this you may feel very funny, said a simple promotion is not to let more people know your things well, with the integrity of the relationship? In fact, integrity is really important; we all know in the question and answer platform to do the promotion, the author today take this as an example; We may be a lot of people in the know on the platform is to take a self answer or in answer to other people's questions to say that their site how good, completely meet the requirements of others, but actually their own site is not what others want. I guess a lot of people are using this way, the result also changed a lot of scold sound, even cause their own website negative information spread in the network, this is not worth the candle. Also said the author's own experience, this is my analysis of a website for a year of results, I know in Baidu has a high level of number, can be said to have really helped a lot of friends. Then I definitely use it to help my website to do the promotion, my idea of promotion is very simple, every day to look at their own set the key words under the problem, found that there are problems to help people answer, and the content is very objective, if found that he wanted my site there then I will answer a useful word after the way to his visit to my website. As a result, he was satisfied with the answer because I helped him in good faith and found what he wanted on my website. So the next time he sees someone with his own problem on that platform, he may answer as I do, and some people even copy my answers to others for their own account points, and others feel good and diffuse, and all of this information is embedded in my website. For example, in Baidu know, I answered no more than 300 questions and answers, and in Baidu know to adopt the answer on my website information on more than 20,000. The reason is very simple, I speak in the promotion process of honesty, is really to see the promotion of information, the benefits of helping people.
Third, your website must be able to "pick up". Here the so-called "pick up" refers to the things that are ready for visitors, what your site can bring to them, and this is to undertake the results of your previous promotion and to start your promotion under the excessive, promotion and the process is endless and the formation of a snowball effect. For example, the first case of the above released some good information to the big site attracted visitors, at this point the user is sure to see you this site has no useful things, they hope that better than you release the station outside the better things, if you meet their taste, don't you say, they will be your site told to the next person. Similarly, you are outside the station claiming that your site has something to help him solve the problem, so he came; his original purpose was certainly to solve his problem, and if your site had something he wanted or solved his problem, he would not only feel that your site was available, but would also tell others. In the final analysis, this is also a manifestation of good faith.
After the simple analysis above, I believe you know my point of view. In fact, my point is very simple, the main is to remind everyone in the promotion of the time not too superstitious, to be based on the amount of quality, integrity is also applicable to website promotion, the site itself is equally important; I hope that these simple and superficial things can help everyone, so that everyone's website development better.
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