"Open Shop + door" Dual mode is recognized

Easy to do is a very complete category of car repair, maintenance, beauty one-stop service, and other on-site maintenance products, compared to the proportion of the offline store, there are proprietary shops and cooperative stores two ways.

In order to make the repair process can be traced back, the user satisfaction is high, easy to repair also adhere to their own purchase matching manufacturers accessories, this and "encourage users to buy Taobao, and then to the offline store repair" General mode is also different.

The team recently announced a 12 million dollar a round of funding, with investors at the speed of light. Asked about the reasons for the investment, founder Wang Zhengkun that the first to give up his senior IBM position, sank into the steam repair industry experience touched the other side.

The second is the entire team to the post-market door-to-door service areas of deep understanding, especially offline services. and open shop + door Double mode also gained recognition.

In addition, the Internet Operation team has from Baidu, the United States Regiment, Auto, 58, when, YY members, senior executives also have the Internet large team management and entrepreneurial experience. This is also one of the factors that attract investment.

The speed of development, the current easy to repair is operating and under construction stores have 4, cooperation stores 10, technicians hundreds of, the future in Beijing's store will be built to 15. The offline experience was attended by 200,000 people, and the official repeat purchase rate was 60%.

After financing, funds are mainly used for it and supply chain construction, excellent internet talent and traditional 4S store management and skilled personnel introduction, marketing investment increased, many cities expansion, business to Guangzhou, Shenzhen, Shanghai, Chengdu and other 10 cities to expand.