Optimization direction of mobile search promotion

Source: Internet
Author: User
Keywords Optimization direction
 The rapid development of mobile Internet today, a lot of http://www.aliyun.com/zixun/aggregation/11238.html "> Baidu Promotion of customers for mobile devices to promote the launch." Small head Intelligent bidding software small series here for everyone to share the next move search promotion optimization direction.   TIP: Keyword point optimization, landing page subdivision, a key to direct.   Launch mobile search promotion customers, generally have a lot of keywords, because this is the basis for the acquisition of potential consumers. Keywords can help us attract a lot of potential consumers, but at the same time, each of the search engine to bring the potential consumers have different needs.   According to the users of mobile devices integrated Internet access habits. People who use mobile devices do not like to look for target information on mobile sites because the operating interface and browsing pages are subject to device limitations. Therefore, when a potential consumer searches on a mobile device and clicks on the results, it is best to give him a single key to the target page of the mobile station.   Mobile search promotion and optimization of three skills   skills two: wireless end to increase free telephone and business Bridge consulting, multi-style materials, optimize the creative----effectively improve the conversion effect   creative: creative equivalent to the promotion of business and potential customers first contact. Through creativity, potential consumers and promotion companies can make a two-way determination of what each other needs. So creativity must be enough new gravity and articulate what the promotion enterprise can offer to potential consumers. Wireless Creative to note two:   First, multi-style display   second, mobile end of the exclusive creative. Mobile device Display interface and PC device is different, mobile exclusive creativity is conducive to the complete information presentation of creativity.   Communication tools: Mobile device users generally have real-time demand characteristics, good communication tools, conducive to effect conversion. Imagine that you are now more using a manual input SMS, or voice communication micro-letter. In the mobile age, convenience is the top priority.   Multi-style, multi-product collocation, conversion effect controllable, easy to improve   skills three: the establishment of a separate mobile promotion program----separate launch, the effect of doubling   mobile device search behavior and PC devices are different   so in the account optimization adjustment, Mobile search Promotions and PC search promotions may not be synchronized, so the planning can make mobile search more flexible when it comes to launching.   Small head bidding software applicable to Baidu bid promotion, 360 bid promotion, Sogou bid promotion platform, is a comprehensive bidding price adjustment of the word management tool. Automatic intelligent bidding at the same time, improve the auction rate of return, is a good assistant bidder!   Small head bidding software to provide trial writing。   Service Hotline: 025-68781274   on duty qq:1966359893   in person to provide full technical support.   Official Address: www.ppctui.com
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