Saudi Arabia's most popular mirror-less user elected

Bright store lights, clean booth on the neatly placed four Haier refrigerator, the hall of the top three small and tall different Saudi fans raised their hands with Haier logo pink balloons. Standing on the front of the little boy on Tiptoe want to grab the mirror, efforts to put his hand higher, but also afraid of exposing his belly with his hands to drag the clothes, the appearance of the formal people can not help laughing. This is the recent "search for the most beautiful Haier fan" activities in Haier, a Saudi user uploaded photos, the three naïve children attracted many netizens attention, and eventually selected as the most beautiful Haier fans. It is reported that this photograph is taken in the Saudi capital Riyadh, the largest shopping center-Geisel (AIQASR) shopping center. The same day, Haier in the store first floor of the lobby to carry out user experience activities, on-site staff will be printed with Haier flag balloons as a gift to participate in the experience of users, attracted many children to come. In the experience scene, the children became the most eye-catching group of people. Reporters through the organizers learned that the site to participate in the experience of most of the users are Haier's loyal customers, the user Taina is one of the members. According to Taina introduced, the Haier home appliance quality is very good, very durable, considering the children grow up, the home needs to change a larger capacity of the refrigerator, think of Haier. This is not the weekend early in the morning, she took the children to the store, the first glimpse of the Haier experience area, went into the understanding of products and experience. In Riyadh, the Saudi capital, this is a minority of Haier users. Because of the dry weather in the Middle East and the large family population, people are accustomed to buying a lot of food and storing it in the fridge. Therefore, consumers in the purchase of home appliances when the product capacity and water saving, in the purchase of refrigerators, freezers, washing machines and other home appliances when most of the choice of large volume of home appliances. It is understood that Haier large-capacity household electrical appliances in Saudi Arabia's market share is high, brand awareness was once as high as 59%, is the Saudi region all the highest home appliance brands. Since 1993, with the refrigerator products landed in the Middle East market, Haier has established a manufacturing base in the region, according to local demand design products, Haier launched products more in line with the use of local consumers, by their general recognition. In fact, Haier's achievements in Central Africa are only a microcosm of its global strategy. At the recent end of the German IFA show, Haier picked the only most influential brand title, while refrigerators, heat pump dryer and other products were awarded the "Technical Innovation Award" and other awards. According to the world's authoritative market research institute Euromonitor International 2012 Global Household Appliance Market research data, Haier to 8.6% of the brand share of the fourth consecutive world first, Haier refrigerator to 14.8% of the brand retail share fifth consecutive world first. At the same time, in this year's World Influence organization's selection, Haier and its air-conditioning, water heaters, freezer three products for the world famous title, will continue to dominate the global home appliance industry development trend.