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From the SE's algorithmic changes we seem to be able to see now one of the most superficial and should be a future development of the general direction is also SEO from the previous to now adhere to the optimization strategy.
From the previous meta optimization, to the now SE basic discard meta keyword this tag, we can see
Se's goal is to focus more and more on what viewers can see directly, and what the viewer is most concerned about.
It's easy to say why navigation bar optimization is important, why H1 is important
The reason is very simple, because viewers value!
From the browser's habits, people browsing the Web are generally seen from the left to the right, and all the left side of the optimization is more important than the right
The page is basically seen from the top down, all the upper optimizations are more important than the bottom
Of course the importance here is only relative.
According to normal browsing habits, the first screen below banner is very important, which is the easiest and easiest place for a person to look directly at the screen.
So it's not hard to find. The clarity of the overall format of the page in the optimization is important, so that SE understands your page layout so that he can find the part of the viewer that is heavily concerned
The next is in the viewer's attention to the part of the nature of the increase in keyword relevance.
Although there is no complete reason to believe that such an idea is correct, but this trend is inevitable, in some users can not see or pay attention to the optimization, this way will be disgusted by the user
As long as the user is disgusted to show that the days of SE abandoned is not far.
This is why has been said that the user experience is the most important SEO work, because SE is also in this direction, understand the user want to experience is also a friendly to SE, so the optimization is long will not be se abandoned.
Clear your page layout, understand the user's browsing habits, heavy browsing area, you can use the dimension to see your page hits the heat you know what the user experience now
This article originates from: http://www.maoss.com
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