Search for war, who can be safe and sound (a)

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

At the beginning of the new year, search industry is constantly waves, Baidu emphasis on the wolf, into mobile platforms, 360 acquisition log treasure, in the consolidation of security products at the same time, improve the search system, immediately plunged into 2 billion rumors, search the future of the national team is confused, and has always been very few of the gossip of the search, unexpectedly spread by Sogou Coupled with Aliyun, the 2013 search environment can be said to be brilliant.

And the author's first concern is 360, because after 2012 years of impact, 360 can be said in the search industry's strength, many investors are more optimistic about its future, at this time to expand their own team, improve the search function, will certainly get the market strong response, but this is the long-term perspective of the problem, So from the current situation to analyze, log treasure for 360 of the significance of what?

Meaning may not be the first, 360 weeks hung 祎 now think perhaps is the log treasure strong technical advantages, because from the current point of view, log Bao has 3 product characteristics, one is similar to a grid of daily analysis, can be used for the Web Access log for routine analysis, data related to IP, URL browser and other statistics, For personal webmaster is a good helper. The second is security audit, this is with 360 of the main product and safety brand, through matching virus characteristics and then to the site and the corresponding vulnerabilities for security assessment, so that webmaster to the site operation security issues to pay attention to and modify, to avoid their own site by hackers to bring loss. The third is the vulnerability scanner, you can dig deep Web site security vulnerabilities, and then timely repair.

The careful friend sees above mentioned three point superiority, can obviously feel the log treasure is one in the technical aspect has the certain achievement team, its product characteristic is also quite bright, then such a team why did not carry on?

I think this is one of the reasons why the log Bao was bought, because the log treasure in the technical aspects is very strong, but in the data is a short board. And now the science and technology products industry, basically are fragmented into a basic point, and then rely on large data development, log Bao Although the online has been hundreds of millions of data records, but compared to the entire search industry, the data transmission rate, this is still very thin.

But the advent of 360 makes all this happen, as we all know, 360 in the data can be said to have their own set of methods, and its star products is to allow the flow of the port from the PC to the mobile platform, based on the vast number of users of the data can be said to be the development of the journal Treasure Essential Nutrients, from some point of view 360 with the purchase of the log treasure relationship more inclined to cooperate. And after the acquisition of the log treasure, will still be an independent situation to operate, from this level, log treasure for 360 of the significance of greater:

11 is the technology is good, one is large data, the combination of the two will be in the business and product resources for effective integration, and then create a more extensive promotional products.

2 relative to the search technology, the security of the enterprise or the website is a strong ability to become the industry, 360来, who has always wanted to improve the potential of the market, said, in consolidating the search and webmaster industry, but also to enhance the ability to become a real thing, after all, free personal search environment in the short term it is difficult to make money.

3 Expansion road can not go again? I think since the search for the expansion of the road blocked, no one dares to say anything on this topic, but in my personal view, expansion is not a stumbling block, for the 360 search team is so, the initial comprehensive search of the overall structure is a group of former employees of Baidu Credit, And now the market emphasizes product renewal cycle, a mature team will bring to 360 valuable time, for Baidu seemingly mature operation system is also an "attack".

Of course, in any case, 360 of the purchase of the log treasure has become a certainty of the matter, as to the future will be, we will be the market reaction, it is said that Aliyun has been online search, it seems that the 2013 new search products will give cash to the Overlord Baidu, once the spoiler 360 bring more challenges

The 2nd want to say is Aliyun entered the meaning of the search industry, as the search field is completely a newcomer, Aliyun search is the foundation of their focus on shopping, and many friends in the industry are also guessing that the Aliyun will continue to carry out vertical search to promote everbright, and then challenge the supremacy of Baidu, After all, Taobao as China's most successful electric dealer, its platform inside the search also done quite well, this business adjustment is not a lack of experience, is from self-control to open.

But I think we all put Aliyun's future in a good way, because there has always been a rule, that is 70-20-10 share, that is, a market development mature, there will be a share of 70 of the Overlord, and a 20 of the second, the remaining 10 is the share of the small shrimp divided, From the present point of view, Baidu and 360 have become the two, and Sogou, search and Google and other warlords have both strength, at least compared to Aliyun, in such a large case, Aliyun has no advantage at all, perhaps, you will say Aliyun has a huge electric quotient gene, Tens of thousands of customers can act as their own traffic port, but we should not forget that the search engine is not shopping navigation, the needs of everyone will not only for the shopping column, but thousands of species, and also said that Aliyun does not have a significant PC-side products, and with everyone fire comprehensive search, It is better to put more energy and money in the field of E-commerce vertical search, for example, in the results of shopping search more accurate price comparison, credibility comparison, personalized recommendation, etc., prompted the shopping experience, to meet the needs of different audiences, maybe this is the Aliyun should do things.

Original: Guizhou Mobile online mobile business Hall http://www.km2s.com/news-32.html, if you have other views can give me a message, thank you.