SEO Tutorial page keyword layout

SEO is the abbreviation for Search Engine optimization, described in English is to use some technics to make your website in the top places Somebody is using search Engine to find something, translated into Chinese is "search engine optimization", generally referred to as search optimization. Related to the search knowledge also searches Engine positioning (search engine positioning), search Engine ranking (search engine rankings).

SEO's main job is to understand how all kinds of search engines crawl http://www.aliyun.com/zixun/aggregation/8400.html "> Internet pages, How to index and how to determine the ranking of search results for a particular keyword to optimize the Web page, so as to improve the search engine rankings, so as to improve the number of Web site visits, and ultimately enhance the site's sales capacity or the ability to promote the technology.

Search engine optimization is such a technology, that is, follow the search engine science and comprehensive theoretical mechanism, the site structure, Web language and the interactive diplomatic strategy between the site planning and deployment to explore the greatest potential of the site to make it in the search engine has a strong natural ranking competitive advantage, In order to promote the enterprise online sales and strengthen network brand play a role.

Simply put, SEO is a kind of web site in Baidu, Google, Yahoo and other search engines to get a better ranking so as to win more potential customers a way of online marketing, but also SEM (search engine marketing) a way.

It is one of the strategies of SEO overall. First of all, we want to be clear, a Web site (except for the portal), there is only one theme, n more points, then for personal webmaster, the scope of the theme is as small as possible, the size of the subject area is determined by your ability.

Suppose, I do a website, subject is stock, then I will first around this stock narrow topic scope, in the site construction early, I may only do: stock quotes, Stock introduction, stock knowledge, dark horse stock. This initial maintenance will make me very relaxed, and I will have the energy to do more details of the SEO.

According to the above example, we can also see that in terms of keyword layout, is often a few hot keyword with several long tail keyword at the same time to do, because such a little advantage, will let your website traffic balance.

Then we will encounter a problem, how to choose popular keywords and long tail keywords? What are their proportions?

Below we yiyi to analyze:

How to choose Popular keywords and long tail keywords?

Baidu has given us huge benefits, whether it is the search list or Baidu index, we will find the corresponding data, those valuable data will give us a practical reference, if you to the keyword association is exhausted, you can refer to search engine below the relevant search.

Some friends will ask, why use Baidu's products, rather than using Google's products?

I have to be sure that Baidu's data will certainly be more than Google's data to give us a more realistic reference. Baidu's results are closer to what we need.

Now that we have these, we can easily choose and decorate the site's popular keywords and long tail keywords. You can do this only by their number of searches, the number of days on the list, and the curve data associated with the index.

What is the proportion of them?

I often use the ratio is 20/80 percentage, say not good why, just experience, I will let popular keywords in the overall keyword 20%, and long tail keywords accounted for 80%, and the proportion of traffic is often 20% brought 40%-60% traffic, 80% brought 60%-40% traffic.

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