SEO optimization of the first element

Source: Internet
Author: User

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

What is the first element of SEO optimization? Site content is the first element of SEO optimization.

A lot of people talk about SEO optimization, and usually explore a lot of specific skills, including myself. Sometimes ignore the most important factor of search engine rankings, that is content! content!

Not copied content, not reproduced content, nor garbage content. is a lot of, high-quality, original, related content. So to speak, there is no ranking without content.

Why do you say that?

First, all website operators, designers and network marketers should first understand the principle that you are not a search engine customer. Search engines do not have the obligation to bring you traffic, to search engines for those visitors is the search engine customers. The purpose of search engines is to serve them and to satisfy them.

These visitors are not looking for products and services, nor are they looking for your company. They are looking for information that solves their own problems.

I gave an example when I explained this to my wife yesterday. For example, you have to go online to find out how to do the pot meat. You search for "pan-cooked meat", if a site introduced the practice of cooked pork, you will go to see. Then maybe take a look at this site for other dishes on the practice. If the site is still selling recipes, some of which are not introduced on his website or on other sites, and look especially tempting, you might be able to buy the recipe.

This is the best process for a website to sell products and services to customers. It provides visitors with useful information to solve their problems. In the process of visiting your website, build up your reputation and let him discover your product. When a visitor needs it, he is likely to buy your product or service.

Standing in the search engine position, your company's products or services a lot of great, no significance. Search engines want good quality content to solve the problem of search engine customers. By this logic, you need to build a lot of useful content around your products and services.

A lot of customers can't understand this, 8630.html "> Sometimes, some customers will request ranking service, but insist that his website only maintain 5 pages: Home, contact us, about us, the Chairman's words, our purpose." Maybe these 5 pages are important to you, and to search engines and visitors, who cares about you, is useless.

Second, with a lot of content, you can in the hearts of customers to establish a good reputation and authority status. Also use the example above, if my wife in accordance with the method of the website, made a delicious cooked pork, and made a delicious beef jerky, it is natural, this site sells recipes, will also be attractive. Because you have proven that your information and products are useful. Without a lot of content in front of you, you won't have a chance to prove it to your customers.

One of the big differences between E-commerce and real-world trading is that the site is cold and invisible. You can't build trust by the size of the store, the décor, the smiles of the salespeople, etc. You have to eliminate this mental disorder in other ways.

Third, with a lot of content, other webmaster will automatically link to your site. It is difficult to imagine, a webmaster will be linked to a selling recipes online bookstore, but no request. He even offered to you, either to earn kickbacks or to give his own visitors a way to cook. Your site does not have a lot of content, why should other people link to you?

So in the optimization of a website, in fact, the most important is not the keyword density, not the page title, label, not your site is not good-looking. The most important thing is a lot of original valuable content. Only on this basis can we talk about other specific ranking techniques.

Love Cool Campus Network
http://www.9aku.cn
Author: Zac@seo Every day

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