Seven key steps to success of blog promotion station

The difference is often related to the first innovation, such as Coca-Cola and "World of Warcraft", "Street basketball" and other online games combined marketing activities, such as Shanghai Volkswagen's "Olympic torch relay horn", like Pepsi-Cola's "I want to go to the pot" marketing campaign, like some community electronic pet thirsty can drink Pepsi, Like in the community site to build brand space and user interaction, and so on, all the first ideas can bring users a good experience.

But if someone has done it before, the effect will be more and more decay, in line with the law of diminishing marginal effect. For example, Shanghai Volkswagen has pressed the "Olympic horn", and other companies adopt a similar approach, consumers will be very difficult to generate interest. A good interactive program also needs to be creative.

Traditional marketing requirements to increase contact with consumers, the more contact points, the larger the number of people involved, then the effect may be better. But for the interactive marketing of blog marketing, users need to actively participate in, contact point must focus on the relevant interested users.

Therefore, in order to improve the participation rate of consumers, the early needs of the user groups for accurate analysis, where the region, age, hobbies and other multi-layer user attributes. Through the analysis, discovers the target user group's agglomeration place and the preference, in the user frequently appears the blog website to add the contact point. Must focus on these blog sites, rather than cast nets everywhere, for example, in doing a sporting goods brand marketing campaign is not required in the mother and child supplies user groups to promote and promotion. If the majority of sports enthusiasts website to promote the interaction of cosmetics marketing, the consumer will certainly not be interested, will not participate in.

Blog Promotion Advantages: Website promotion In addition to the soft text promotion outside I think the blog (blog) promotion efficiency is very big, blog promotion and forum promotion, stick promotion, question and answer promotion different, in the content of the publication can add export links, and will not be sealed ID.

Blog Promotion answer: Q: Use the blog mass tool will have an impact on the site? A: I have answered this question before, you can refer to a previous article I wrote "Google optimization at the same time do not put to the Baidu optimization" I have said: "Forum, blog Mass, some people think this behavior will be K station, will fall right, Cheating is just a rip.

The following seven steps must be made to be a successful blog promotion station:

First, select the client provider

Blog is divided into two kinds: Renewal blog and free blog.

1, Renewals Blog: What is a continuation of the blog, the so-called Renewal blog is to buy their own independent server and domain name to establish.

2, Free blog: You can go to some portal site for free to register their own blog. For example: Sina blog, netease blog, Sohu blog, Days Cliff blog.