Seven strategies to build an electronic commerce website Super Promotion effect experience talk

Source: Internet
Author: User

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Although the E-commerce type of Web site needs more traffic conversion rate, but in the promotion of flow conversion rate before still need to carry out a large number of promotion, and then in a large amount of traffic through the data analysis, to find accurate target users, so as to improve the flow rate of conversion, so want to enhance the profitability of e-commerce sites, or to start from the promotion! Below to introduce seven kinds of promotion strategy!

One: Do search engine Collection

Search engine in the next few years will certainly become the portal of Internet users, so more and more people will be through the search engine to the Internet, if your site is indexed by search engines, then the more the chance of exposure in search engines will be more, So after the site began to complete the completion of the first time to submit their own site portal to the search engine, of course, before submitting your site content should have a certain scale, but also good keyword optimization, so in the submission, can be quickly included, of course, the higher the quality of your site content, the more content will be included!

Second: Promote the ranking of the website

When your site is included, at this point can do the ranking of the site, the focus is to enhance the site in the search engine weight, through constant updating of high-quality content and continuous release of high-quality outside the chain, thereby enhancing the weight of the site, after a two-month insistence, I believe that your site weight has done good and come, At this time your website ranking will continue to advance, but in this stage must prevent the temptation of black chain, avoid cheating seo optimization temptation! Honest to do the station, can be optimized to consolidate the foundation, the further development of the site to bring strong backing!

Third: To start earning traffic

When your site has basically completed the SEO optimization, site content and the outside chain also began to increase the regularity of the update, at this point will be the main focus on how to earn huge traffic, because the search engine is not the only channel, we can also through QQ Group, e-mail, Sharing software and information classification website propaganda and so on can bring traffic to the site, and the flow of traffic is not immersed in the huge amount of traffic, but to understand the flow of analysis, and then change the promotion methods and ideas, so as to improve the flow rate of conversion purposes!

Four: start to optimize the order flow

Website traffic comes up, we must focus on the flow of the conversion rate, to find ways to convert these flows into order, of course, the increase in order volume in addition to the continuous promotion, but also need to constantly improve the site's user experience, such as from the site's product prices, shopping flow, payment distribution methods, Make constant adjustments to increase the appeal of your product! The attraction is enhanced, the order quantity naturally increases!

Five: Find ways to increase loyal users

In fact, e-commerce sites and online business is no different, to find ways to upgrade repeat customers, E-commerce sites is to increase the loyalty of the site users, to repeat customers have a certain discount, or for the first time to buy the user to give some shopping coupons, and then these coupons can be used on the site, To enhance the site's loyal users!

Six: Make the website good reputation

When you have a certain loyal user, then the word of mouth construction can play a multiplier effect, otherwise people will not take the initiative to say that your site is good, generally loyal users will think that your site in the user experience, in product prices and quality have a great advantage, the good reputation of the natural site on the spread out! So the construction of Word-of-mouth will start from the cultivation of the internal strength of the website!

Seven: Create E-commerce website Brand

This is the ultimate goal of E-commerce website promotion, when your site loyal users to reach a certain scale, at this time not only need a good reputation of the site, but also need the site's brand, in fact, the site for users more like a product, brand name must be more than the OEM consumers like!

In a word, E-commerce website promotion strategy is probably above seven steps, from the initial website construction to the final E-commerce brand looks only these seven steps, but it needs the grassroots webmaster or team with extraordinary courage and extraordinary ability to achieve, of course, even more can not lack of perseverance! This article is original by USB TV Stick, A5 starting, URL: www.hhxjt.com reprint Please specify, thank you!

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