Small head bidding software talking about improving the effect of network promotion effectively

With the development of the Internet, Internet advertising has gradually been http://www.aliyun.com/zixun/aggregation/32834.html "> Insiders value." Compared with traditional advertising, network advertising has incomparable advantages to other advertising media: First, internet advertising has a global and all-weather characteristics, secondly, network advertising has two-way interaction; third, the network advertisement is the active click Access, the audience is very clear. In recent years, global network advertising has developed rapidly and achieved considerable economic benefits.


 


Although the network advertisement has other advertisement media incomparable superiority, but we still must pay attention to the network advertisement effect enhancement, causes the network advertisement the effect to reach the maximization. To improve the effectiveness of online advertising, we must improve the technical level of advertising production, master the key to release. Here are nine technical recommendations from experts on online advertising:


 


1, the internet above the Web ads, the effect is better than the


statistics show that many visitors do not want to drag the scroll bar to get content, so placed on top of the page and the ads below the page can get a different number of clicks, placed on the top of the page ads can usually reach 3.5%-4% clicks.


 


2, the larger the network advertising area, the better


usually network advertising picture size has a variety of specifications. Obviously, a large advertising graphic is easier to attract users ' attention. So the different size of the banner, the price will be different.


 


3, online advertising to constantly update the picture


statistics show that after the same picture has been placed for some time, the click Rate starts to drop. And when the picture is changed, the click Rate will increase.


 


4, the network advertisement should adopt the appropriate statement

The words used in
advertisements must be able to arouse the curiosity and interest of the visitors. It can be called "click here", or it can be temporal, such as "Last Chance", or "free", a word that looks like a cliché but can have dramatic effects.


 


5, the network advertisement should pay attention to make the advertisement close to the main content of the website


usually have "WHAT ' NEW" or publish the site's own news location, which is often the most attractive part of a site, so ads if placed near this position will attract more people's attention.


 


6, the network ads linked to a specific screen, not the home page of the customer site


no one likes the seven corners to get what they want, so the ad should link to the page you want to advertise most.


 


7, the appropriate use of animation
online advertising

statistics show that animated pictures are three times times more attractive than static images. However, if the animation picture is improperly applied, it will cause the opposite effect. If too loud and the file is too large to affect the download speed, so usually the advertising chamber limit the size of the picture.


 


8, Internet advertising can not ignore the role of pure text


in e-mail magazines can be placed in plain text ads, because the text ads can usually display about 100 words of text content, and hardly affect the download speed, so the wording of the pure text ads can even get up to 12% of the click-through.


 


9, choose the right advertising network


even if the price is the same, the effect of advertising on different websites of people is completely different. High-speed network allows you to achieve the desired effect of time greatly shortened, so that you won time.


 


Small head bidding software to provide trial writing.


 


Service Hotline: 025-68781274


 


on duty qq:1966359893


 


in person to guide, provide full technical support.


 


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