Smart security camera There is also a chance, cloud Ding launched intelligent door

Foreign cloud camera Dropcam wind water, domestic security cameras also springing up, said the big company, Baidu has I eyes and ears, Lenovo out of the house treasure, 360 push family bodyguard, small company since needless to say. Smart security camera Now the threshold of the algorithm is quite high, small teams have what opportunities? Cloud Ding picked a much smaller point, made a remote monitoring door and window Switch Smart gate magnetic ding, when the doors and windows open, will automatically notify users by message or telephone. Now the product is being named.

The ideal scenario for Ding's stare is this: to stick the Ding's eye on any doors and windows, when the user is not at home, someone (did not install the APP) open doors and windows, the door will be directly to the user to call or push messages, reminding doors and windows abnormal open, at the same time push the vicinity of police station, property and other telephone to users, user-friendly decision-making. For amnesia and obsessive-compulsive disorder, ding stare can also "overqualified", used to remind users to close doors and windows, when the user left home 120 meters (the current shortest distance) about, ding will automatically open check door and window switches, if the door and window is not closed, will also be timely call to remind users.

Related to security issues, product working principle of reliability, accuracy is the key. Ding-stare products are composed of two parts: permanent magnets and magnetic main body. The permanent magnet part is composed of an embedded magnet, the main part has a device called the reed Tube, when the permanent magnet is close to the reed tube or coil on the reed tube to form a magnetic field that causes the reed to be magnetized, the contact part of the reed will be attracted by the magnetic force, and when the attraction is greater than the spring of the reed, the open contact will be sucked together When the magnetic force decreases to a certain extent, the contact is opened by the spring of the reed. This forms the main switch of the WiFi module. At present, "forget to remind" and "host recognition" function is the way of the map fence, that is, according to the location of mobile phone and equipment to judge.

Ding-Stare team now has 8 people, mainly in the main team is in the BAT is responsible for wearable equipment and intelligent home related projects, can be said to be the first batch of large number of people in contact with intelligent life hardware. As Ding stared at one of the angel investors Lenovo star told 36 Krypton, they will invest in Ding, one is a fancy smart security market, the other is a fancy ding stare team. "We have seen no fewer than 20 entrepreneurial teams in this area at home and abroad, many product concepts are similar, but the team's rich background (Internet origin, did hardware, in Baidu responsible for intelligent hardware platform, and traditional industries have dealt with), let them in the details of the point of choice, product capabilities on the obvious advantage, run faster. ”

Smart Security is a big market, but it is not easy to do well. Ding stared founder Chen Bin told 36 Krypton, they have also made a few improvements: in order to allow users to use their own, they use low-power WiFi working principle, no other host or accessories can be used alone, while ensuring that users can continue to charge for more than 3 months; Exquisite is the demand of all users, for this they find a domestic first-class design company to do the design, at the same time for the product to achieve the thinnest, they repeatedly modified the N circuit version, as far as possible to ensure that each device is the optimal layout; After the user buys the product, the first request is how can let it quickly work up, they adopt is the fast connection way , users need only two steps, long press the button on the device, then enter the WiFi password in the APP and click Add.

I also tried for a period of time Ding stared at the product, the hardware has been straightened out, in the normal home situation, or very accurate. However, from the perspective of my own use, this product still has a big problem to be solved urgently. As a user, if you do not receive a phone call at home, what would you think and do next? It is estimated that most people should be similar to me, most want to do is to see who is in the end of their own home? And this, or ding stare at this stage has not been able to do. Ding stare is a point, but the smart security should be a closed loop, set up with other equipment linkage, it is possible to solve the user's pain point. At present, Ding is also in contact with the camera manufacturers to discuss cooperation. In view of their previous work experience, this cooperation is very likely to talk about success.

Another point I can think of is that at this stage of the security products Ding focus on the most interested, may be small shops, small shops, especially at night security. So, there is also a problem ding stare temporarily also can not be around, is how to really sell products to more family users, this market if can dig out the market volume will be much better. Ding is now working with a group of manufacturers such as the door industry to establish cooperation.

Ding's team says the first product has a lot of room to optimize, hardware and software are not perfect, adapt to the application of the scene is not complete, but the team in the rapid iteration, such as the increase of intelligent learning algorithm, with data mining out the user the most reasonable protection time period; Customize the recording broadcast, expand the new use scene, the future store Welcome to "Fluffy toys are going to be replaced by Ding." In the future, the concept of "host" can be added to reduce the purchase cost of single user multiple devices.

On the other hand, from the door of the magnetic cut people, ding can expand the security product line there should be a lot of for example, to the door after the magnetic back to do, the introduction of intelligent security cameras, intelligent car recorder, but also the introduction of such a handheld butler such as the 0 cost security plan, the home of the old mobile phone to create security cameras; Increase the sensor, when the door magnetic monitor hears the family baby's crying, automatically opens the camera, monitors the baby and the nanny's situation.