Snow in the Swallow: The big game to embark on the electronic commerce

Source: Internet
Author: User
Keywords Large game consoles ecommerce internet snow because

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With the vigorous development of China's Internet, the consumption of large game consoles has been and will continue to change, the traditional sales channels are increasingly lack of customer attraction, at the same time, the market competition has intensified, so the innovation of business model has become an urgent need to solve the major game machine manufacturers an important issue. The development of information technology provides an important opportunity for the innovation of business model. More and more large game companies are using Internet technology to transform their traditional business models into more competitive e-business models to expand the broader market. The traditional mode of business promotion has been greatly impacted by new sales channels such as Internet online marketing mode.

At present, the large-scale game consoles to the electronic Commerce application mainly manifests in the on-line information release, the advertisement release, the product picture, description, the price, the video, the evaluation omni-directional platform display and the marketing. The internet plays an important role in the process of operation.

Large game manufacturers through the network of information technology to truly customer-centric, to enable consumers to get more value, more professional services, so that the upper reaches of the large-scale game industry (raw materials suppliers, product research institutions), midstream (production enterprises), downstream (vendors, video game city) enterprises through this E-commerce platform to form a more win situation. Therefore, this is an efficient, no space limit operating platform, is through the chain of the integration of various links, so that enterprises, customers, markets organically combined to form a new business model of reality and virtual integration, is to promote the healthy development of large-scale video game industry management activities organized mode.

This industry put aside the old marketing way, the former used to send people to travel to find customers and information and to invite more people to do the phone marketing of the open investment in E-commerce platform, so that management simpler, sales continue to rise. Before the model from the customer to change into a wait for the model, customers find their own door. So the Internet E-commerce platform has changed the marketing model of an industry. Let the large-scale gaming industry stable and healthy development.

But now E-commerce has not solved a problem, because large-scale game trading is a huge remittance, are tens of thousands of to millions. Customers out of trust problems are often chosen to watch the machine, and then pay, because afraid of being cheated, also because this money is not a small number. So the electronic commerce now to the large-scale game industry brought only by advertising, information release help, such as to solve the problem of customer trust, that E-commerce will change the whole large-scale game animation industry marketing model.

Large game industry can not leave the Internet, have embarked on E-commerce. With the help of the Internet, the large-scale amusement game industry not only changed the marketing mode, but also let the whole country and even the whole world know Chinese big Game machine This technology product, this culture. I believe that the big game industry will make the industry go farther and more stable because of the internet, tomorrow will be better.

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