Strategy analysis of bidding promotion and saving money
Source: Internet
Author: User
KeywordsBid promotion Money saving strategy
Now more and more enterprises in Baidu to do bidding ads, with the company to do more bidding, Baidu bid is also more and more expensive. Many enterprises face the kind of high cost, or have to do bidding. In particular, some of the popular keyword cost is high. If we do not two palletizing machine such machinery enterprise, palletizing machine This key word price is high to dozens of yuan, the geographical key words also in 20-30 yuan range. Baidu bid application strategy is everyone want to understand the one hand, the following small head bidding software small to share some Baidu bidding the most cost-effective strategic approach:
1, Honeycomb system optimization recommendations
Baidu for its own advertising products launched, practicality is very high. such as Phoenix Nest System has an optimization proposal, in the stacking machine keyword bidding ads, I saved me a lot of money. But pay attention, do not blindly follow the prompts to operate, should carefully see the recommended you do is not suitable for you. And do not fully believe that the bidding system within a few small tools, especially estimating tools, you can use, but do not completely rely on. The system of several data in-depth analysis, timely improvement of bidding strategy, so that not only good effect can also save money website revision
2. Personal account setting
accurately formulate their own account content has the use of http://www.aliyun.com/zixun/aggregation/9189.html "> Advertising creative Quality Improvement, thereby reducing the cost of bidding." In the stacking machine such as the keyword bid advertising money, I need to set the account of the daily budget costs, choose the appropriate promotional areas for me and so on. The daily budget depends on how much it costs to introduce, the area generally needs to investigate whether the user group has regional characteristics to determine, how to not have such a feature without setting. In the other settings of the account has a basic setting, is: The administrator for you to submit keywords/ideas, select 24 hours confirmation, because Baidu bidding commissioner sometimes for a reason will move your account, if it is immediately confirmed, is immediately effective. Another is to exclude IP, put your own IP address, because you have to do the test often, if not ruled out, their own clicks will also generate costs.
In the account set up some details to pay more attention to, may be such a cost is not a lot of waste, but the wears of the truth that we all understand, accumulated over the cost of waste is also very considerable.
This paper is written by the small head bidding software. Small head Intelligent Promotion software to provide probation, trial registration: Http://vip.xiaonaodai.com/index.php?act=register&fromid=8. Consulting qq:1966359893 Hotline: 025-68781274
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