Summary of Network Marketing integration Promotion Practice (i)

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Nearly one months, Jianpeng teacher ended the network marketing College's last textbook-"Network Marketing integration promotion." In class, Jianpeng teacher did not speak too many books on the knowledge, more accurately, Jianpeng teacher did not speak too much theory, more is let us do practical training project. To explain and analyze the problems encountered in the course of the training project. After two training projects, I really realized that five words: "Practice the truth" meaning.

Starting from the first class, Jianpeng teacher is ready to use the practice of the way to end the "Network Marketing integration Promotion" this last textbook. Indeed, it is no fun to follow the textbook as other teachers do. Theoretical reading is enough, anyone can understand, the key is the theory of light is not practice that is purely armchair. Learn to Network marketing, want to four months in such a short period of time to learn employment skills and operational skills. Practice is the only shortcut, the theory can be through their spare time to see the teaching materials to learn, practical is the most effective way to test the truth.

The first training project is to promote XXX Company's business (involving trade secrets, temporarily not penetrate). The use of Forum marketing means to promote, because I am moody, team members leave, did not really go to participate in the training, into the group team, and other members to cooperate well. The latter part of the integration of marketing to do better, I have been playing manuscripts, post the role of the occasional and other members of the top stickers, for the overall statistics, evaluation report I did not write in detail, but the network marketing integration process I understand the basic, but also know how to do. Because I am mainly involved in writing and posting, the following focus on these two aspects.

First of all, I introduce the concept of network marketing integration I understand, after clear concept, it will be much easier to do. Any available platform in the network (such as: blog, forum, SNS community, knowledge quiz, stick, know, etc.), with the help of network media, using different means and tools of communication, through the integration of different channels, to play their respective advantages, consistent around marketing strategy to launch marketing promotion!

Network Marketing integration Promotion is actually not what advanced things, can say to do is very simple, is to write stickers, posts, replies. It is repeated to do these three things, many netizens will, have done, perhaps you will think these things too simple, too low-level, no big deal. In our 2nd practice, many people feel monotonous, do not want to follow, do not bother to do, did not fully follow the process to do the project. At first I thought it was boring, too no technical content, not learning what knowledge.

In fact, this is not the case, clearly the implementation of the entire marketing process, there are plans to implement. It is not enough to plan without strategy, around a marketing strategy, know what kind of effect you want to achieve, what you should pay attention to and so on. For example: The article must have to attract readers the attention of the title and revealing privacy, novelty, the content of the big event. No one is concerned, even if the article is good, write a lot of wonderful to no avail, the key is to let others attention, so as to achieve the goal of marketing, to attract others attention is the most important.

Soft text promotion method. Write Soft Wen (www.ruanwen5.com), or cite good articles, which cleverly add their own web site, to achieve a good promotion effect, soft promotion is to use less input, to attract potential consumers eyeball, enhance the product sales force, improve the reputation of the product, enhance the brand of the site. Under the influence of soft Wen, it achieves the strategic tactical purpose of the product and guides the purchase advertisement of the consumer group. In addition, the news of the portal site for a long time, you can always quote as a good material for corporate propaganda. And the portal in search engines enjoy the advantages of high ranking, the information in the portal is easy to find in the Internet users search related content, and often by the small and medium-sized sites, blogs and forums reproduced, forming two of times, to enhance the company's brand influence has an important role!

Soft Media Network (www.ruanmei8.com) is the first to put forward the concept of soft marketing, and applied in the field of practical marketing, we pay attention to planning, pay attention to network communication! has the domestic network, the newspaper advantageous cooperation resources, may let your enterprise, your product ascend the first-class newspaper, the website platform, builds your enterprise brand image , establish a good word-of-mouth image!

In the process of the implementation of Network Marketing integration promotion, we meet many difficulties, because ignore many problems, the first encounter those puzzles, let us puzzled, also do not know how to solve. Post in this forum do not we will change, this version of the region can not send us to change, an article is always deleted we change a hair, encountered more and more, our experience is more and more rich.

Here are some of my personal summary points:

For posting, choose the right channel to spread the things or people you want to sell. We practice the project is to do is in the major forum posts, is basically the same article, exactly the same, if you do more professional point, can be based on different Web sites and community version of the rules, according to different target users, in the article to modify the corresponding content. In the same type of site to send the same article, some sites can be placed on the home page, some will be transferred or even deleted, and some can be displayed on the home page, is recommended, refined, or even the top. In different sites to achieve the same effect. The reason is simple: forum, version of the rules between the different, moderators, editors and individual evaluation of the strength of the ability to judge, the potential of interpersonal relationships or partnerships (such as: you want to say that a company's bad, and this portal site or the site editor is the company's partners, friends, then your post naturally can not exist !)

For replies, who will, who are back to post, you even hate to do this kind of thing. See the post is almost a common problem of most netizens, but the Chinese people like to see the lively subconscious love is very strong. The more replies, the lively posts that seem to be commented on, the more you might want to get involved. Of course, very few posts can be sent out, arouse the sympathy of netizens, triggering a very high natural recovery rate, this is very certain. Top on the homepage, add essence, the recommended article may be a little more replies. It may also be a matter of time, and it may be that your hair is not lively enough and people don't pay attention to what you say. If someone reads, but there is no reply, we go to create "lively" illusion, a lot of similar hype methods, commonly used is to register n ID participate in the reply posts (forum Terminology called these id "vest"), this practice in some forums is a severe blow, such as: outdated on the ban vest.

For data statistics, effect evaluation, this I did not seriously do, just a simple experience, the first project I do statistics on the boring, the detailed is to write a summary of the article. I'm sure I don't have the statistics so detailed and accurate as the girls in the class. Most of the time I choose to estimate, introduction. The reply number of the post changes in a short while, this actually also does not have much relation, write the statistic words as far as possible write a point less, a little bit also does not matter, much too many is not justified. To the customer, if the difference is too far from the actual data will let people doubt your marketing ability, efficiency, seriousness, and so on. Data statistics is the statistics of the post, replies to the data to do summary statistics, such as number of replies, clicks, whether the top, recommended, refined, home display, if there is, cut a picture and so on. According to these data, the marketing to make a simple evaluation, focus on the prominent place to write, excellent, I feel satisfied with the written, less points can write less or not write.

More wonderful, continue to pay attention to: Network Marketing Integration Promotion Practice Summary (next)

(text/Lu Xiaodong) If you want to reprint, annotated original source: http://www.lxdong.com/post/wlyxzhtg-sxzj1.html