Talking about the outlet of link sale

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

As we all know, the search engine will be the site to obtain the number of links and quality analysis, to make the evaluation of the site, ultimately affect the site in search results in the performance, because the search engine that each issue a link to another site, is a voting behavior, get more links so that the number of votes will be higher, The Web site in the search engine rankings will be better. For the fastest access to high-quality links, each application of the law, some people pulse resources through the relationship in exchange for some; it doesn't matter if there is capital to buy some by money; it doesn't matter, there is no capital, can only go to change the conditions of the same site exchange links, the effect of everyone is conceivable.

Some of the eyes of the unique friend of this market, the use of their own network resources, the site will be contracted down the link to sell to the webmaster or related site managers, but the growing trend of link buying and selling, has begun to threaten the impartiality of the search engine. Now is not only Baidu announced the "buy and sell links harm", Google also published through Google Blog, "on the sale of links," the relevant article, the two major search engines are in the fight against link trading, Baidu made it clear: "Please cherish every vote of power, rather than the sale of this power, Should not be packaged to sell to the link intermediary company. If the search leads found that the site has the behavior of selling links, it will affect the site in the search engine system overall performance. Google said: "These links may be from the spam site/low-quality sites, blogs, forums or links to spam sites," through these links to promote PR, thereby affecting the site in Google rankings, and thus to increase the overall flow of the site.

In fact, in the final analysis, the purchase of links are to enhance the overall site traffic, so as to achieve the purpose of raising revenue. But now, the role of links is becoming less obvious, especially the purchase of links, the effect is even worse. In fact, Shenfeng also bought a link, in 6.28 Baidu announced the new rules, Shenfeng had to spend more than 10,000 pieces to buy a number of love stations show Baidu weight 7 or 8 of the link, two months later, in addition to the first month of the site's snapshot the next day, no other effect. The more than 10,000 pieces of this, so far, the purchase of the link has been removed for some time, that site snapshot still stopped in September. Through this big purchase link, let me profoundly realize "do not superstition high weight link, link is not omnipotent".

Is the link useless? In fact, the link is useful, links are useful, link trading will have a market, the future of the link between the sale of the way? In fact, when the link trading into a business, it is doomed to affect the fairness of the search engine, is doomed to be suppressed. Links can only be sold on a small scale, and can not become a business to pursue profit maximization tools, the future, link trading platform to survive, some specialized sales of links to the intermediary company will gradually reduce. And why? This is determined by the effect of the link, one-way link over 10, can take out the effect is not obvious, regardless of the weight is high or low, even if Baidu weight 8, one-way export links up to dozens of or even hundreds, such links effect is very low, or even less than the weight of 2 export links within 20 , this is the experience of Shenfeng through practice. Many intermediaries boast that the effect is good, in fact, they are for their own performance. Like the weight of 8 of the station, intermediary companies to contract that a link business, each month to the website company more than 6,000 yuan costs, as well as labor costs, it is possible to sell the number of links in the amount of control within 20? If you really control within 20, a link will be 600 yuan, or even higher, How many people can afford such a fee? That's why Shenfeng asserts that there will be fewer and less intermediaries. When the link effect of high weight site is getting worse, it will inevitably lead to the investment in the purchase of links to reduce, or choose other sites to enhance the weight of the channel, therefore, the intermediary must be less and fewer. In order to survive, the link between the sale of intermediary companies to collapse, or transformation, the transition to where it? Set up a link to buy and sell intermediary platform, so that link between the seller and the buyer on the platform for direct trading, platform until the intermediary role, strictly control the export quantity and quality, earning intermediary service costs If you can not strictly control the number of exports, regardless of the direction, no matter what way, link trading will inevitably be the search engine to suppress, the oath will affect the effect of export links, impact on the buyer's effect, and ultimately affect the long-term development of link trading.

In addition to the link intermediary platform, for the link intermediary, there are other outlets? can also be transformed marketing platform, rather than a single sale of links, such as soft marketing platform is the link intermediary more ideal way, can continue to serve the general webmaster.

For the majority of Webmaster or website Operation Manager, enhance the weight of the site method, there are many, not simply rely on the link, soft marketing is a good choice, in a long period of time will be to enhance the weight of the site more effective means, the same investment costs, soft wen marketing more lasting effect.

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