Talking about the reason of the website snapshot or the right to drop the actual experience

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Snapshot is the quality of the site of a response, some of the site snapshots updated every day, and some are rare to update a half month, in the end what is the factor leading to such a big difference? The following combined with the author's optimization experience with everyone to discuss.

1, the content of the update slow: This is a relatively common situation, especially for the enterprise station, the content is less, for several months do not update, search engines will think that the site is deserted, natural spiders are rarely, resulting in a slow snapshot of the update.

2, outside the chain is insufficient: Although you regularly update the site, but because the chain too little, spiders have not every day to your website habit, but also lack of enough outside the chain to guide spiders, the online six months of the site weight is not high, easy to appear this phenomenon.

3, server instability: This is to do the most taboo, even if your site optimization level is no use. When the crawler came to the site is found that the page can not be accessed, will greatly reduce the quality of the site in the eyes of the search engine. We sometimes run into today's snapshots a lot backwards than yesterday, and that's probably why.

4, the structure of the site is too large: some webmaster station at the beginning of the plan is not good, now need to make a big adjustment to the site, such as adjusting the navigation column, change the URL, change the directory structure, and so on, and even change the title of the Web page, resulting in a large web site, search engine before and after a comparison, light snapshot back to the file, the weight of the reduction or ranking

5, change the title of the site: This is similar to the 4th above, webmaster feel that the Site keyword original location is not accurate, the title and description made changes, resulting in the search engine needs to adapt to your changes.

6, the collection of excessive content, too much repetition: a large number of collection difficult to avoid will not repeat collection, Baidu's latest SEO guide clearly pointed out that the repeated impact of the content is very strict. And the collection will cause the site to add too much content, will also be considered cheating processing.

7, links implicated: Some webmaster exchange links are more casual, and its exchange after very little inspection, resulting in a friend chain is K, will be implicated in your station, an exchange of links need to carefully review, the usual need to check friends chain.

8, mass increase outside the chain: Before the article suggested that the webmaster do not take group distribution to do optimization, Mass will in a short time to the site to bring a lot of outside the chain, this anomaly will be considered unreasonable.

9, Black chain: The webmaster know the chain can effectively enhance the ranking, so a large number of purchase links, buy clear chain price high, so the figure cheap bought black chain, but the black chain is unstable, if the day before the chain 1000, not a few days to reduce to 100, the search engine will cause instability in the image of the site.

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