Talking about: The relevance factor of the website is very important

Source: Internet
Author: User

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When the Site keyword optimization for a long time we should check whether the site matches the keyword matching degree! Does the site we are doing match the keyword? For example: Do washing machine, website content and introduction is about dishwasher; When users visit the website, they find that they have entered a completely different website. This is the user is attracted to click on, and then will immediately close the door to leave! Often some optimization personnel will not be related to their products or content are added to the site, thereby becoming a burden on the site! If the site's page keywords too much will directly affect the search engine on the site of the importance of judgment; Do not know which words are important words, the allocation of weight down when some simple words have a good division, some of the key words are rare! Eventually lead to the site's main keyword has not been done. So the site needs to make "unity"! such as: products are the same series, the key words are related, page layout is centered around the main keywords, the appropriate layout of some long tail words! How do we do relevance to promote keyword ranking promotion, Shenzhen Seo Wei wei to share your views!

1. Whether the keyword is homogeneous

Some sites do those keywords are particularly many and not relevant, such as: Ultrasonic Cleaning machine title "Ultrasonic Cleaning machine, optical lens cleaning machine, single slot ultrasonic washing dishes, high-pressure spray washing machine-brand" is obviously the title inside some keywords and the main keyword is not very consistent! Because different kinds of keywords will lead to the main keyword to get the ranking of the time is relatively long; Similar keywords can promote the role of the main keyword, in the equal and get the ranking time is shorter; the title above has been modified to "ultrasonic cleaning machine, small ultrasonic cleaning machine, home ultrasonic cleaning machine, Automatic Ultrasonic Cleaning Machine "Inside are the main keywords to expand the type of each product will have their type and model!"

2. Whether the page keywords around the main keyword

We often say to do site rankings, keyword ranking, in fact, the site ranking is the page keyword ranking. Because the search engine crawls is the page information, if: The first page appears a certain keyword frequency is highest, the search engine thought that the keyword is the important word; so we need to pay attention to in the first page, column page, article page placement keyword can not be too much better control in 3-4 or so, Important is the need for relevance of the word; so get the page and other chapters related to other pages relatively high! Page plate and content need to be arranged around the key words.

3. Whether the content page around the site's main keyword expansion

We have noticed that some websites use the hot news on the Internet to publish content, but this is not good, because we use the hot news to do the keyword only can intercept the short time traffic also to the website to bring some rubbish content to produce. For example: the content of the college entrance examination on your website published a "3721.html" >2014 annual college Entrance Examination details of the entrance "directly with their own website is not related to the news, but the use of hot news to intercept some traffic!" Will eventually lead to the accumulation of some unnecessary content generated by the site. So we are in the manufacturing site high-quality content, we need to check the content of their own web site relevance, title, content whether the keyword, whether the chain to do related!

Article by the Shenzhen Seo Wei Wei First, reproduced please specify: http://www.weiweiseo.com/seojichu/573.html

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