The analysis of the status quo of Web site profit model and the revelation of new profit idea

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Because the site is simple to make, the profit model is clear and rich in profit, now has become a number of AdSense hands to make money the number one flagship. I happen to be in this period of time and friends together to do a navigation station project, currently has 10w IP. I am delighted to be able to make some attempts on the Web site profit model and to share with you here.

As is known to all, the current market in the Web site is commonly used in the profit way can be roughly divided into the following three kinds:

1, the search is divided into ads

Search is divided into ads is the most common web site and the largest share of income. From my actual operating experience, this block of income will account for more than 70% of total income. At present, there are 3 alliances to provide such advertising cooperation, they are Baidu, Google and Sogou.

2. CPA Advertisement

NET registration ads, Taobao when the same as the category of advertising, collectively referred to as the CPA ads (paid advertising by effect). This block of revenue accounted for about 20% of the total revenue of the site. which when and orange advertising effect best.

3. Monthly Advertisement

Web site reached about 8W IP scale, can be received some monthly advertising. But mostly for lottery tickets, sex goods and other legal grazing ads. Very risky.

From the above can be seen, the current Web site navigation 70% revenue sources, is the search split into ads. Let's subdivide the following:

1, Baidu Search is divided into:

Baidu Web site Search default start into 30%, the highest is 45%. K Very serious (my account for the Web site involved in plug-in promotion was sealed, of which the income of 3w yuan are all withheld by Baidu, nausea to the extreme, this is the main reason I published this method). And rumors of Baidu's Web site policy will be more and more stringent, later will only retain several large sites of the division of cooperation, such as 9991, 114la and so on.

2, Google search is divided into:

Baidu account was sealed, I did a period of time Google search ads, because Google in China, the average user recognition is relatively low, and the sponsor ads do not have the confidentiality of Baidu integration good. So the total income than do Baidu less than nearly 30%. I once thought that if Google could get close to people's habits in the experience, it would be 20% more profitable than Baidu. Its market share will certainly have a qualitative overflight. The belief that Google does not do evil limits its development. Of course, income is less, but very stable. Get the money every month.

Sogou Search division because did not do, do not make a specific evaluation, from the friend that the data should be no Baidu and Google revenue good.

Focus: The new profit model revealed that it let me 1000 yuan a day:

Baidu account has been sealed a period of time after a night, I was repeatedly difficult to sleep, suddenly a light, think of a very good profit model, it let me enough excitement for a night.

Baidu account from the statistics of the data, I site search box of the day to retrieve the amount of 20w times is already near PV. Why not take advantage of this resource and do your own search engine, what ads do you want to put in your own ads? I'm right in my head. The advantages and disadvantages of the following:

Baidu and other alliance ads only in the presence of keywords, can be displayed. It means that if I retrieve 20w times, the number of Baidu ads may be less than 4w times. (most of them are search dry cleaning, second-hand cars and other commercial related words only show, the general Netizen search NET, QQ and other popular words is not produce income.) At least 16w searches in 20w searches are common word "2/8 principles". )

Baidu Seal account is serious, but Google is very open-minded, human intervention is very few. If I do a search engine, place my Google text ads at the top of the search results. 20w Search, you can have all the words to show the ads. Unlike the Baidu Alliance, there are only 4w words to show. We can imagine the effect!

The next morning, I immediately bought a ready-made PHP search engine program test from the Internet, after the show, so after the transfer of Google advertising revenue, than the direct launch of Google search League ads doubled more than one times more. The stability of the collection is also very good! No need to look at Baidu's face! (PHP program Author "Peak" I recommend, his QQ is 383581187, service attitude is very good, free for me to modify a lot of CSS small style, need PHP search engine program Friends may wish to find his purchase. The data is stolen Baidu, off-the-shelf search engine program is very practical and inexpensive, as long as 380 yuan. )

Program effect and revenue effect, I prefer the data to speak, here to give a real screenshot. It is also for everyone to understand the mode of my publication more clearly.

Search Engine Program Demo screenshot:

Search engine Station CNZZ statistics screenshot:

(Traffic all for the site, the navigation station IP for 10-12w.) The conversion rate is very high. Up to 50%. )

Google Revenue screenshot:

Similarly, as long as everyone has search related traffic, can be used for such operations, such as browser products. I later found that 2 sites were more effective. The style can be exactly the same as the search engine results. But this way needs to get Google Ads API interface. More for the company-level cooperation. The name of the website is my cool search and super search. We can go to Baidu for a look.

Well, the method is to share here, we have a better way to also welcome to share with you, now the Internet sharing spirit is getting less. Finally, I bless the top of my posts friends in the 2010 of the Tiger has made a big fortune, buy lottery tickets are 500w. Thank you.