The popularization of classified information station

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

For many years has been doing e-commerce and local portal sites online publicity work, more contact with the classification of information on the operation of the site, the classification of information on the operation of the site has some of their own understanding!

The first step: first from the media channels to find the target keyword, for example, 58 with the city, Word-of-mouth network, such as media advertising, catchy words are many people search the target word, but also not too many people pay attention to the hot words, because most people find it difficult to live on the Web site, only through the memory of the key words online search, By understanding and setting these keywords, we can attract many target groups to the site.

Step two: Through the search and answer questions, such as Baidu Bar promotion platform, widely publicize your information site, combined with professional answers, of course, you can also filter some hot questions in search and answer questions, questions to be close to current affairs hot spots and netizens concerned about all aspects, such as moving companies, part-time recruitment information, Second-hand housing sales and so are very good subject matter, of course, we need the real information and information, do not let visitors into the station found after the fall, classified information in two words, can provide visitors want content is the most important, do not because of traffic flow. Perhaps you can send a lot of rubbish information, attract many traffic, but no content of the site, will eventually become a bubble!

The third step: Talk about the construction of the outside chain, believe that most people are aware of the chain construction, the classification information portal can borrow other information platform to enhance the weight, we can use Google, Baidu, Youdao and other search related sites, registration and release information, and leave the site's links, clever guide visitors, and increase the weight of links and sites, The so-called kill both birds. In some government procurement forums or professional blogs can publish Web site links and information, the weight of the promotion is helpful!

Fourth step: The following talk about the classification information portal itself, from the search of the data we can understand the nature of the site itself in the major search engines can get a higher weight, many classified information site failure is insufficient information and site structure imbalance, industry and regional class portals should pay attention to each channel code and template optimization, and in the internal transfer weight , so that each channel and thematic balanced development, improve the industry classification and regional channel information, news page to improve the collection and guide the killer of Visitors!

Fifth step: Join the popularity of the entrepreneurial QQ group, and set up a venture to join the QQ Group and micro-blog group, to promote the group and micro-blog marketing. Through the target Users QQ group promotion effect is also pushed good, but in Q Group or micro-blog group promotion, do not have any low-level promotion errors. Now a lot of low-level promotion are direct clockwork content Plus Web site, or picture ads, there is no technical content, and do not respect others. Whether in others QQ group or their own QQ group promotion, must first understand the active high-quality users inside, and make friends with him, so that when you talk about what you are doing projects, we will have to respond and exchange. I always think that kind of low-level in the Q mass advertising, or the brain has problems, or the character has problems. You must respect others first, others will respect you. In the promotion at the same time, you are also the opportunity to meet contacts, so please cherish your valuable promotional time.

Sixth step: Take the initiative to join the relevant venture to join the site, to find the users want to join, leave your contact (do not leave the site directly), told him to "exchange under the entrepreneurial", most people will add you QQ. It can also build bridges between enterprises and universities, joint venture with the university to organize business competitions, marketing games, and so on, many schools now marketing, E-COMMERCE professionals will actively contact businesses to sponsor marketing activities, so you can establish brand image through sponsorship activities, improve visibility, so more people would like to join, And the school to achieve a double win!

Classified information site to do a lot of people, well-known 58 with the city, net, etc., has been the industry well-known companies, to do an excellent classification information network is to be grounded in accordance with the implementation of the plan, I sincerely hope that everyone to apply their own work, getting better. http://www.z339.com/Thank A5 Support release, reprint please specify the source!