The revenue of the website please equate with the enthusiasm of the user

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Recent surveys have shown that Internet access to social networks has increased 3 times times the total time spent online, and that social networks are growing faster and more pervasive. Internet users have more time to access social networks than email, which shows that social networks have a high rate of hits and traffic. Arguably, the economic benefits of bringing to the site are not to be underestimated.

However, despite this trend, the real problem is that most social network users are "not cool" with the ads on the site. Open the Web site, the first thing to look at is colorful, colorful eye-catching advertising page window, users are only looking for their own information, to these "flash map" can be said to turn a blind eye, no one cares. The first thing a netizen mentions about advertising is the word "false." It seems to be a synonym for advertising and advertising, where netizens distrust and dislike advertising, and despite the size and growth of social networks, social network advertising revenues are not commensurate with their size and the stickiness of their users. Social-networking ads are being watched by users so much that social networks and the advertising industry have not found a panacea for the problem. So why did this result?

The first thing to be talked about is the question of authenticity. The urgent need to solve is to improve the credibility of advertising, integrity, for the false advertising all blocked. The site's profit, the main income is from advertisers to invest in advertising costs, and want to stimulate more advertisers in your site to advertise, the most important thing is to improve the site's own conditions, that is, the larger traffic and user clicks, how to improve? The key question is whether the user's awareness and trust of your site Popular speaking is also the enthusiasm of the user, which is what you want your website to make money.

We learn human nature from an early age, everything is people-oriented. Big to the country people-oriented, family-oriented, small to how to behave. The purpose of building a website is to serve human beings as well as people as the core. Only with a strong human resources as a back-up force, no matter what you are engaged in anything, can be handy, road smooth. No matter what ads are advertised on the site, users have no choice but to accept them, at best, to ignore them. Advertisers also want to attract the attention of users or consumers, they want to "contact" with the user, must be through the site, but it boils down to a point is that both are users and users of the traction, the dominant position and decision-making power in the hands of users, and users need is credible, frank, trustworthy website media.

The user is like our food and clothing parents, borrow a word is "customer is God", now a lot of sites they do are very good, the impression of the most deep, such as Webmaster network admin5.com, they do the purpose of the station is to the user's fundamental interests as the starting point, integrity to do the station. Dedicated to provide users with trading platform services, to provide useful and timely webmaster information, for the emergence of controversial issues or false statements, has always been the responsibility of the head, carefully weighed, never easy to adopt. And in the treatment of false advertising on the issue, but also a rigorous attitude, tolerate no careless. Would rather not earn this money, but also to stabilize the reputation of the website, I think this is very desirable, it is worth the webmaster to learn from.

Finally, I would like to add, to warn you are building the site of friends, make money is not the ultimate goal of your station, the idea of trying to retain and stick to your users, always seize the user's heart, to really understand what they like, what they need, this is the true meaning of the station, profit making money at the same time do not forget the enthusiasm of your users with the Equals, In this way, your website development can go longer and longer!