The Web page of two big search engines collects the custom

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Google as the world's largest multi-language search engine in the history of the process of forming its own web page collection habits, but also set up their own set of standards. The study of the Google of the Web page is conducive to better cater to the taste of Google search engine, to improve the content of Web pages and the goal of ranking.

We do not study Google's collection of other languages for the moment, as in Chinese, Google includes the following features:

1, high sensitivity, quick response

Goole to the new site has a high level of knowledge, of course, the new site must have external links or to Google submitted to the site login information. Otherwise, even if Google's search technology is more powerful, a webmaster alone can see the site is difficult to be Google found. Google included a new site two ways is: first, through the external links to the site, and second, by submitting the Web site login data to Google. Generally speaking, the latter is relatively fast, while the former depends on the frequency of Google's external links to the new site. If the Google to the external link site evaluation of high, included frequency high then it found that the speed of the new station correspondingly high, the new site will be included in the date of the advance.

2. Importance and Relevance

Google uses PageRank technology to check the entire network link structure and determine which pages are most important. The hypertext matching analysis is then performed to determine which pages are related to the specific search being performed. After considering overall importance and relevance to a particular query, Google puts the most relevant and reliable search results first. This is one of the features of Google's Web page.

3, rapid change, high mobility

Google Bots periodically crawl the web and index a large number of pages. The next crawl, which is completed later, takes note of new sites, changes to existing sites, and broken links, and changes in content are adjusted in search results.

4, more attention to the text description of the link

Google will be linked to the text description as a keyword index, so we make a link when we must carefully design the text description of the links, so that both in line with the location of the site without losing relevance, in order to win Google's trust.

5, more attention to the description of the page tag

Most of the time Google shows the results of the search, it will display the deion of the page, and occupy a heavier space.

Google Technology: PageRank technology: PageRank can make an objective assessment of the importance of Web pages. PageRank does not calculate the number of direct links, but instead interprets the link from page A to page B as a vote on page B by page A. In this way, PageRank evaluates the page's importance based on the number of votes received by page B.

Hypertext Matching Analysis: Google's search engine also analyzes Web content. Google's technology, however, does not simply scan text-based text (where publishers can control such texts via meta tags), but instead analyze the entire content of the page and the exact location of fonts, partitions, and each text. Google also analyzes the contents of adjacent pages to ensure that results that are most relevant to user queries are returned.

Baidu Search Engine Collection habits

Baidu is the world's largest Chinese search engine, the Chinese web search technology to a certain extent ahead of Google, Baidu in some ways and Google has the same or similar, it also has the following characteristics:

1, pay more attention to the first time to collect impressions

Baidu's first impression of the site is more important, relative to Google, Baidu search engine of human participation is high, that is, at some level, it may be people to decide whether to include the page rather than by the machine to decide. So, the website in Baidu search engine before the best content to do rich points, more original content, Web keywords and content of a higher degree of relevance, so as to give Baidu a better first impression.

2, more sensitive to the update of the Web page

Baidu's update to the Web page is more sensitive than Google's, possibly related to Baidu's native character. Baidu Search Engine weekly update, the Web page depending on the importance of a different update rate, frequency between a few days to January. So in Baidu's search results are basically marked with the time included.

3, more attention to the home page

Baidu's emphasis on the home page is much higher than Google, which is referred to above "pay more attention to the first recorded impression". Baidu often displays search results in the home page, not specific to a content sheet (when it is not considered important). By contrast, its user experience has been discounted, increasing the number of users of its "Baidu snapshot". Like warm blood (http://www.rxzhifu.com) is an example, you can refer to.

4, more attention to the absolute address of the link

Baidu in the collection of Web pages when more attention to the absolute address of the collection, Baidu provides a snapshot of the function also does not resolve the relative address of the absolute path, I do not know whether this is the negligence of Baidu technology or its preference for a major embodiment.

5, more attention to the date included

Baidu on the date of the Web page is very important, but also its search results ranked reference point, is included in the earlier ranking will be higher, and sometimes even do not consider the relevance of the content of its thought to be more significant in the first place, and click to enter after the discovery is already outdated information or junk information. This is the technology that Baidu needs to improve. In general, like http://www.wowbigfoot.org.cn This station is included in the page.

Baidu uses the technology: Baidu uses the following technology: "An image of the internet and quasi-mirror images of the site recognition method", this method solves the search engine for duplicate information, save network resources and local resources, improve system service quality and efficiency; A method of computer indexing and retrieval based on vocabulary ", the method for a continuous text information, after the lexical analysis and processing, through the addition of invisible words to improve the retrieval quality based on the vocabulary indexing and retrieval system, so that users get more accurate search results;" A method of using snapshots to record and analyze information on the web, which preserves the state of the information at that time through a snapshot of a particular information on the Internet. and through the analysis of a series of snapshot information, to obtain effective data, easy to get information on the internet changes.