Three major operators started a price war

China Unicom, China Mobile and China Telecom as the three powerful operators in China can be described as a tripartite balance of power split the market, and recently, the three operators touch the bottom line of prices, quietly started a price war.

Yesterday morning at 10 am, China Unicom once again to the community in its online business to sell ultra-low-cost 20 yuan 3G card, the same is limited to 100,000. It is reported that, on the 17th telecom day, 20 yuan 3G card sold at Unicom's online business center was sold out at 21:58. Zong Xinhua, general manager of China Unicom Electronic Channel Center, said at the Ventilation Conference that China Unicom did not think it had planned to sell a week's 20 yuan 3G card Telecom Day sold out the same day.

May 17, China Mobile announced that its "Global Access" unified package of users exceeded 35 million, this package daily number of new users close to 100,000.

China Telecom upgraded thousands of smart machines at the same time, also carried out substantial promotions on 3G. Beijing Telecom to give users a large-scale free month 50M traffic. It is reported that the scope of activities is not limited to 2G and 3G users, but includes all voice users in the network.

China Unicom: stir the low-end market

Someone to China Unicom's 20 yuan 3G package calculations, if you use it to call, to 0.10 yuan / minute, the local call 200 minutes a month; if used to surf the Internet, the domestic flow of 0.0002 yuan / KB, the highest monthly Limited use of wireless Internet traffic 100MB. The absence of data, text messaging and other services of the lowest amount of 20 yuan low-grade package, is hot and low-end user market a double-edged sword.

Relevant statistics show that in April 2012, China Unicom added 2.918 million 3G subscribers, down 1.4% from the 2.966 million subscribers in March, lower than previously expected. In January this year, the number of new 3G subscribers in February dropped sequentially, up 3% MoM in March. The test hydropower promotion will make the number of users showed a rebound.

China Telecom: touch "zero threshold" tariff bottom line

China Telecom, a 3G tariff package minimum monthly consumption of only 10 yuan, including caller ID and 10M mobile Internet traffic; for young consumers launched "Tianyi fly young" package, the minimum monthly consumption of only 19 yuan, including 20M mobile Internet traffic and 80 minutes local calls and 80 SMS.

Data show that in April 2012, China Telecom CDMA users increased by 2.68 million, of which 201 million users increased by 201 million, the monthly net increase of more than 200 million for ten consecutive months. In the ten months from July 2011 to April 2012, the minimum growth of 3G subscribers for China Telecom was 2.01 million and the highest was 2.94 million.

According to the introduction of China Telecom, "Tianyi Fly Young" has always been the user base that China Telecom has been trying to build. "Tianyi Fly Young" meets the demand of "Weibo Control" and "Mobile Control" after 90. Cloud technology allows massive data updates download speed. Its one-stop login, to adapt to the personalization of the Internet account, open development trend, phone number is microblogging number, QQ number, mailbox number, a certification. Low tariffs, in addition to oversized 3G traffic package, beyond the package flow of 0.06 yuan / M. China Telecom relies on the huge terminal industry chain, to provide users with rich large-screen smart 3G terminals.

China Mobile: targeting high-end users

During the Telecom Day on May 17 last year, China Mobile launched a nationwide unified unified "Global Pass" unified package. For the first time, China Mobile implemented the unification of the long-term capital charges and the nationwide free calls. And launched "GlobalCom" Internet packages, business packages and package exclusive data optional package. In accordance with the adjusted "Global PayPal" tariff program, China Mobile "Global Access" users in the countrywide local calls, long distance, roaming calling a price, the country answered free, the monthly fee threshold dropped from 88 yuan to 58 yuan.

May 17 this year, 46.25 million users have handled the "Global Pass" unified package, monthly active users reached 35.42 million. Users can SMS, hotline, business hall and other ways to query and handle the "Global Pass" unified package. Users can also log China Mobile portal tariff zone, in accordance with the voice, traffic and data services charges show all types of business charges, choose the appropriate package. Last year, China Mobile also significantly reduced its international roaming tariffs for voice, SMS and mobile data traffic in 38 countries and regions and launched a package of international, Hong Kong, Maucao and roaming data traffic day plans. As of May 2012, the new international roaming tariffs have reached 5.4 million customers.

In addition, China Mobile plans to introduce a tariff system that separates voice, data and data services. This will further simplify the tariff structure and simplify the existing tariff package into a "Voice Package + Option Pack for Mobile + Data Services" for the freedom of users Choose a combination.

4G tariff and fixed broadband network similar

At the time when the three major carriers waving the banner of 3G tariffs, the application of higher mobile communication network technology has come out of the laboratory and is ready for commercial use. Recently, China Mobile reported that 4G LTE customer experience was launched at Beijing-based 100 Tower, the third tallest building in the country. The site demonstrated 4G applications such as high-speed wireless Internet access, HD video calling and HD video surveillance. The comparison between 4G and 3G demonstrated by China Mobile shows that the average speed of 4G mobile Internet access is stable at over 30MB / s, while the 3G network reaches the speed of 1MB-1.5MB / sec. Technically, the maximum 4G speed up to 100MB / second. It is learned that according to the "smart city" cooperation agreement signed by China Mobile and the Shenzhen Municipal Government, four major business applications including high-definition video surveillance, instant messaging, telemedicine and public hotspot coverage will be provided in the industry. If 2G, 3G communications for the development of human information is negligible, then the future of 4G communications has given people the real freedom of communication, and completely change people's lifestyles and even social forms.

In the user's most concerned about the price, 4G and fixed broadband network price comparable, but billing will be more flexible, the user can determine the required services according to their own needs. In addition, 4G can be deployed where it is not covered by DSL and cable modems and then extended throughout the area.